Web development can range from small one-page projects to very large complex projects, as shown under web project management. My basic approach is the same for both. When working with clients requesting a landing page or smaller redesign projects, I start with a discovery process to learn about the client's goals, the purpose of their site, target audience, brand, and style. It's also important to understand a client's technical ability if they wish to maintain the website after you deliver it. Clear communication, training, and follow-up support were key to the successful launch of websites I have developed for clients in the past and will be again in the future.
HydraMed Infusion & Wellness needed a website to showcase their services and facilitate booking appointments. They wanted a simple content management system that they could easily edit after the build. After showing them several options, they decided they liked the clean and simple Wix interface.
CLIENT: HydraMed Infusion & Wellness
GOALS:
Showcase services and convey spa-like vibes
Incorporate an appointment booking tool into the website
Develop the website in a CMS that would be easy for them to edit upon handoff
Train new content editors
TARGET AUDIENCES:
The target audience of HydraMed Infusion & Wellness includes adults suffering from dehydration, migraines, heat stroke, and nausea. This includes:
College students (party-goers with hangovers)
Athletes
Sports Fans
Pregnant women
BRAND & STYLE:
The HydraMed brand is on a mission to help people in need of relief using lactate ringers. HydraMed owners felt their services should evoke the peace and serenity of a spa.
CMS: Wix
MY ROLES: Front-end Web Developer | Trainer
OUTCOMES:
HydraMed Infusion & Wellness has successfully grown its customer base, and they have added a mobile unit that appears at sporting events such as golf tournaments in the southeastern United States.