About Jarif
About Jarif
Hi, I'm Jarif. I’m currently working as a Sales and Marketing Representative at Vitonia Inc., where I’ve developed strong communication, outreach, and customer-engagement skills over the past five years. Wanting to transition fully into the digital marketing field, I’ve completed the Google Digital Marketing & E-Commerce Certificate and I’m now studying a Digital Marketing diploma at triOS College.
Through this program, I’m building both theoretical and applied digital marketing skills, including content strategy, social media marketing, SEO optimization, Google Analytics, Google Search Console, email marketing, and PPC/Google Ads strategy. I’m also developing practical skills in brand identity, graphic design fundamentals, and web design foundations.
In my current role at Vitonia, I apply many of these concepts directly — increasing lead conversions through strategic outreach, analyzing customer behavior, optimizing messaging, and using data-driven marketing principles to attract and retain customers. I leverage techniques like email automation, social media content creation, and conversion-focused communication to support growth and improve customer engagement.
Together, my academic training and real-world experience allow me to bring a strong mix of digital strategy, creativity, analytics, and communication to the digital marketing roles I’m pursuing.
I’m Jarif Ahmed, a Digital Marketing student with a background in sales, customer service, and frontline retail. Over the last few years, I’ve worked in roles where I dealt directly with customers, learned how people make decisions, and saw how important communication and trust are for any brand.
That experience pushed me toward digital marketing — I wanted to move from just selling products to understanding why people buy, how they think, and how brands can connect with them online.
What I’m Studying
I’m currently enrolled in the Digital Marketing Diploma program at triOS College.
Through this program, I’m learning and applying:
Social media strategy and content planning
Content writing and visual design basics
Email marketing and lifecycle campaigns
Search Engine Optimization (SEO)
Google Analytics and data interpretation
Google Ads, PPC, and retargeting
Branding, personas, and Integrated Marketing Communications
Many of the projects you see on my Sample Work page come directly from these courses and from my own practice.
I like to work in a way that is:
Practical – focused on real audiences and real problems
Detail-oriented – paying attention to small things like messaging, tone, layout, and timing
Data-aware – using numbers, not just feelings, to see what’s working
Human – remembering there are people behind every click, like, and view
My goal is to build a career in digital marketing, focusing on content, brand strategy, and campaign execution.
I’m especially interested in roles where I can:
Help build or grow a brand
Work on social media campaigns
Create content that actually resonates with people
Learn from experienced marketers while bringing my own ideas to the table