With a sharp eye for creative direction and a deep understanding of audience behavior, I turn insights into action and strategy into sustainable growth. Every campaign I build is rooted in clarity, purpose, and measurable success — because your wins are the only metrics that matter.

Crafting Strategies,

Driving Result

I’m a Facebook Media Buyer who focuses on strategy, performance, and growth. I analyze what’s working, pitch data-backed creative ideas, and help guide campaign direction to get the best results.

I work closely with a team of creatives and copywriters to bring effective ad campaigns to life—making sure everything we launch aligns with what the data tells us. My goal is simple: help businesses grow through smart, optimized campaigns that actually convert.

MY GO-TO TOOLS

🚀 Let’s take your business to the next level—together. Ready to scale?

Let’s talk!

SERVICES OFFERED

•Ad Campaign Strategy

Custom-tailored ad strategies designed to attract, convert, and scale your business.

•Audience Research & Targeting

Pinpointing the perfect audience using data-driven insights to boost engagement and sales.

•Ad Creative Development

Scroll-stopping visuals and persuasive copy that drive clicks and conversions effortlessly.

•A/B Testing & Optimization

Constantly refining ads to eliminate guesswork and maximize performance.

•Budget Management & Scaling

Smart budget allocation to maximize ROI while scaling profitably.

•Lead Generation & Retargeting

Converting cold prospects into loyal customers with proven ad funnels.

•Ad Performance Analysis

Deep analytics and real-time tracking to fine-tune campaigns for optimal results.

•Competitor & Market Analysis

Stay ahead with competitive insights that give your business the edge.

•Custom & Lookalike Audiences

Expanding your reach with high-converting audience targeting techniques.

•Performance Reporting and Analysis

Generating reports on key campaign metrics and analyzing the data to make informed decisions about future campaigns.

I believe in delivering results, not just ads. My approach is centered on data, strategy, and continuous improvement to ensure long-term success. And the best part? You can trust that your business is in the right hands while I handle the complexities of Facebook advertising.

Success is a journey, and I’m committed to growing alongside my clients. Every campaign I run not only drives results for your business but also adds to my expertise—allowing me to refine and perfect my strategies for even greater success in the future.

PROJECTS

MC Results - Full Campaign (6 weeks)

Cold Campaign for Online Course: Proven Results & Performance Breakdown

This cold campaign utilized previous data to build a Custom Audience, which I then used to create Lookalike Audiences (LAAs) for targeting. After identifying the top 5 performing ad sets, I duplicated them and scaled the budget to maximize results.

GRAPHIC DESIGN & VIDEO EDITING

I had the chance to support a startup Meta Ads Manager by walking them through the process of launching their very first campaign. I shared insights on what type of creatives perform well based on campaign goals and helped brainstorm visuals and messaging that aligned with their target audience. It was a great experience collaborating and seeing their confidence grow as the campaign came to life.

CERTIFICATES

Asana Foundations Skill Badge • Janine Enriquez • Collaborative Work Management Certification by Asana Asana empowers organizations to work smarter. Asana has over 147,000 customers and millions of users in 200+ countries and territories. Customers like Amazon, Roche, and T-Mobile, rely on Asana to manage everything from goal setting and tracking to capacity planning, to product launches.

AI for Work Skill Badge • Janine Enriquez • Collaborative Work Management Certification by Asana Asana empowers organizations to work smarter. Asana has over 147,000 customers and millions of users in 200+ countries and territories. Customers like Amazon, Roche, and T-Mobile, rely on Asana to manage everything from goal setting and tracking to capacity planning, to product launches.

FMBM Internship Program Certificate.pdf

TESTIMONIALS

About

MISSION

Through meticulous research, creative strategy development, and data-driven decision-making, we aim to deliver high-performance Facebook ad campaigns that not only meet but exceed client expectations, fostering long-term success and growth.

VISION

To become a leading force in digital advertising by crafting innovative, tailored strategies that consistently drive measurable results, empowering businesses to thrive in the ever-evolving Facebook ecosystem.

LET'S WORK TOGETHER!

I appreciate you taking the time to explore my work. If you’re interested in discussing how I can help elevate your campaigns and drive impactful results, I’d love to connect. Whether you’re looking for expert ad creative strategies, ad copy testing, or targeting that drives success, I’m here to collaborate and make your business thrive. Let’s chat soon!

Looking forward to connecting!

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