I am Jake Greenfield, a passionate and highly skilled designer with expertise in creating visually captivating designs. With a Bachelor of Design degree from the University of Auckland, I have excelled in roles such as Graphic Designer at Miracle Machine and Senior Designer at BeautLettos. Inspired by the gambling theme, I founded BetPokiesNZ, a successful gambling website for New Zealanders. Proficient in Adobe Creative Suite, I possess a strong understanding of design principles, typography, and color theory. I excel in project management, problem-solving, and collaboration, delivering exceptional design solutions. I am eager to contribute my expertise to a dynamic organization.
Miracle Machine, Auckland, New Zealand (2014-2016)
Graphic Designer
Collaborated with the marketing team to develop visually striking marketing materials and product packaging.
Created engaging designs for print and digital media, ensuring brand consistency.
Participated in brainstorming sessions and provided creative input for various projects.
BeautLettos, Auckland, New Zealand (2016-2019)
Senior Designer
Led a team of designers and coordinated design projects from concept to completion.
Developed brand identities, including logos, typography, and color schemes, for a wide range of clients.
Produced eye-catching designs for websites, social media campaigns, and promotional materials.
Conducted market research to identify design trends and incorporate them into client projects.
BetPokiesNZ, Auckland, New Zealand (2020-Present)
Founder and Creative Director
Recognizing the potential of the gambling industry, I established BetPokiesNZ, a dedicated gambling website for New Zealanders, please see and appreciate my work here - https://betpokies.co.nz
Developed the website's concept, layout, and visual design, creating an intuitive user experience.
Managed a team of designers and developers, overseeing the implementation of new features and improvements.
Conducted market analysis and competitor research to ensure the site's offerings remained relevant and competitive.
Proficient in Adobe Creative Suite (Photoshop, Illustrator, InDesign)
Strong understanding of design principles, color theory, and typography
Experience with UI/UX design and responsive web design
Excellent project management and leadership abilities
Creative problem-solving and critical thinking skills
Strong attention to detail and ability to meet tight deadlines
Excellent communication and collaboration skills
Bachelor of Design, University of Auckland, Auckland, New Zealand (2010-2013)
Received the University of Auckland Design Excellence Award for outstanding academic performance.
Successfully launched BetPokiesNZ, which quickly gained popularity and became a trusted platform for online gambling enthusiasts in New Zealand.
References: Available upon request
Hi, I'm Jake Greenfield, a passionate and highly skilled designer with a love for creating visually captivating designs. I graduated from the University of Auckland in 2013, where I obtained my Bachelor of Design degree. Since then, my journey in the design industry has been nothing short of exhilarating.
My career began at Miracle Machine, where I worked as a Graphic Designer. Collaborating with the marketing team, I had the opportunity to create stunning marketing materials and product packaging. It was during this time that I honed my skills in creating designs that not only captured attention but also communicated the brand's essence effectively.
After a few years, I joined BeautLettos as a Senior Designer. In this role, I took charge of leading a team of talented designers and oversaw numerous design projects. From developing brand identities to designing websites and promotional materials, I thrived on the challenge of delivering exceptional visual experiences that resonated with clients and their target audience.
However, it was my deep fascination with the gambling theme that inspired me to embark on a new venture. In 2019, I founded BetPokiesNZ, a gambling website dedicated to serving the New Zealand market. As the Creative Director, I poured my heart and soul into creating an intuitive and visually captivating platform. Managing a team of designers and developers, we brought my vision to life, continuously enhancing the site to stay ahead of the competition.
Throughout my career, I've acquired a strong proficiency in the Adobe Creative Suite, and my understanding of design principles, color theory, and typography allows me to create compelling visual narratives. I thrive under pressure, with excellent project management skills and the ability to meet tight deadlines without compromising quality.
I take pride in my creative problem-solving abilities and my attention to detail. I believe that effective communication and collaboration are essential in delivering successful design solutions. Being recognized with the University of Auckland Design Excellence Award was a significant achievement for me, and it motivated me to continue pushing the boundaries of creativity.
In my free time, I enjoy exploring new design trends, seeking inspiration from various industries and art forms. I believe that staying curious and open-minded is crucial for continuous growth as a designer.
I am excited about the possibility of joining a dynamic organization where I can contribute my expertise and make a significant impact. With a passion for design and a proven track record of success, I am confident in my ability to bring fresh perspectives and innovative ideas to any creative team.
In updating my portfolio, I plan to showcase my growth and versatility as a designer. I aim to include a diverse range of projects that highlight my skills in various design disciplines, such as branding, web design, and print media. I will carefully curate my portfolio to demonstrate my ability to create visually compelling and user-centered designs. Additionally, I will provide clear and concise descriptions of each project, outlining the design challenges I tackled and the solutions I implemented. By presenting a well-rounded and dynamic portfolio, I intend to impress potential clients and employers with my creativity, expertise, and passion for design.
For inquiries or collaborations, please feel free to contact me via email at jakegreenfieldnz@gmail.com. You can also explore my portfolio and learn more about my work by visiting my profiles on Behance and Contently. On Behance, you'll find a curated selection of my design projects, showcasing my creative approach and attention to detail. Contently showcases my written content and provides insights into my storytelling abilities. Whether you have a design project or simply want to connect, I look forward to hearing from you.