Hi, I’m Jentrix
Digital Marketing Specialist | SEO & Google Ads Specialist | E-commerce & Analytics
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Digital Marketing Specialist | SEO & Google Ads Specialist | E-commerce & Analytics
I’m Jentrix, a Digital Marketing Specialist with 5+ years of experience helping businesses build a stronger presence online and turn digital marketing into measurable results. I work across SEO, Google Ads, social media marketing, email marketing, content, e-commerce, and analytics, but what I enjoy most is bringing these pieces together into a strategy that actually makes sense for the business.
I didn’t get into digital marketing just to create posts, run ads, or chase numbers. I’m interested in understanding why something is or isn’t working. Is the website attracting the right people? Are the ads bringing in qualified traffic? Why are visitors leaving without converting? Is the content reaching the right audience? I like digging into the data, finding the gaps, and turning those insights into practical changes.
Over the years, I’ve worked on everything from SEO and content strategies to Google and Meta advertising, email campaigns, website optimization, and performance tracking. My experience includes managing paid campaigns with budgets ranging from $2,000 to $50,000+, improving website traffic and conversions, optimizing customer journeys, and using analytics to understand what is driving results.
I also have a strong background in SEO and content. I’ve worked on keyword research, on-page optimization, website performance, content opportunities, product pages, landing pages, and conversion-focused content. Some of the SEO campaigns I’ve worked on achieved first-page rankings for competitive keywords and contributed to significant increases in traffic and online sales.
Social media and email marketing are another important part of my work. I’ve created platform-specific content strategies, managed content calendars, developed targeted campaigns, and used audience insights to improve engagement and reach. On the email side, I’ve worked with segmentation, A/B testing, campaign optimization, and platforms such as Mailchimp, Klaviyo, and HubSpot.
I’m comfortable working with SEO, SEM, PPC, Google Ads, Facebook and Instagram Ads, social media, email marketing, copywriting, WordPress, Google Analytics, Google Tag Manager, SEMrush, Ahrefs, HubSpot, and performance reporting. I also enjoy the creative side of marketing—developing content, refining messaging, and finding better ways to communicate with an audience.
What sets me apart is that I don’t look at marketing channels in isolation. SEO, paid advertising, social media, email, content, and analytics all contribute to the same customer journey. When they work together, marketing becomes much more effective.
If you’re looking for someone who can look beyond likes and clicks and focus on what those numbers actually mean for a business, let’s connect.
Digital Marketing Specialist – Freelance
Feb 2024 – 2025 (Ongoing)
Digital marketing strategy, SEO, PPC, social media marketing, lead generation, Google Ads, Meta Ads, analytics, and conversion optimization.
Google Ads Specialist – From You Flowers Company, USA
Feb 2024 – March 2025
Managed PPC campaigns, keyword research, landing-page optimization, remarketing, campaign testing, and advertising budgets of $2,000–$50,000+.
Google Analytics Specialist – Maxx Digital, USA (Remote)
March 2025 – Dec 2025
GA4 and Google Tag Manager setup, user-behavior analysis, CRO, campaign ROI tracking, attribution, and analytics reporting.
Email Marketing Specialist – Ironman Magazine, USA (Remote)
Feb 2023 – Jan 2025
Email copywriting, segmentation, A/B testing, Mailchimp, Klaviyo, HubSpot, deliverability, and revenue-generating email campaigns.
SEO Specialist / SEO Writer – Ironman Magazine, USA (Remote)
April 2021 – Dec 2024
SEO, keyword research, content strategy, website optimization, Google Analytics/Search Console, content writing, ranking improvements, and conversion optimization.
Social Media Marketing Specialist – Smarech Innovators, Kenya
Jan 2021 – Feb 2023
Social media strategy, content creation, Facebook, Instagram, and LinkedIn management, content calendars, audience engagement, campaign optimization, and performance reporting.
Certificate in Digital Marketing & E-commerce
Online | Apr 2023 – Jan 2024
Certificate in SEO Content Writing & Email Marketing
HubSpot, Online | Apr 2021 – Jun 2021
Certificate in Digital Marketing
HubSpot, Online | Jan 2019 – Jul 2020
Certification in Basic ICT Skills
Ruiru College and Management Studies | 2015