Welcome to Social Cognitive Neuroscience Lab

Our research focuses on a number of overlapping questions about the neural mechanisms of social motivation, decision-making, attitudes, and behavior. Specifically, our research focuses on four main topics: 1) social decision-making (including neuroeconomics and neuromarketing), 2) social and cognitive influences on attitudes (such as social conformity and cognitive dissonance), 3) prejudice and stereotypes, and 4) the self (such as self-concept and self-esteem). We primarily utilize functional neuroimaging methods (fMRI) and cognitive/behavioral assessments to address these areas of inquiry.

Ph.D. opportunity

Kochi University of Technology offers an excellent scholarship program for Ph.D. students, the Special Scholarship Program (SSP). For more information about the research areas that can be supervised in Izuma Lab under the SSP, please see here.