On a MISSION to RESHAPE the DIGITAL LANDSCAPE for the better.

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Hey there! My name is Ivan (Yue Fa), a self taught Web designer/developer, UX/UI designer and illustrator based in New York City. With a passion in making people lives easier through design :) . I have always loved solving problems through visual means and my passion with art, technology, and problem solving mindset drove me into UX/UI design. Being able to design better experiences for people to use just excites and motivates me on what I do. I believe that a great design not only has to look good, but most importantly also solve people's problems. I also have knowledge in designing for brands so making sure the design and language makes sense within the company's vision/ aesthetics is also important in my work. I am a very visual and hands on person, I learn by seeing and applying what I learned. I also have a teaching background and love spreading my design knowledge to anyone that is interested. And, oh yeah, I am obsessed with designing in dark mode, since I'm nocturnal...

Hit me up!

Industries I am interested in:

Entertainment (gaming, movies, streaming services)
E-commerce, retail
Technology
Education
Food

My Tool Set

Some of my Qualities

Hard Skills

information architecture
wireframing and prototyping
usability testing
responsive design
user research and analysis

affinity mapping
user flows
user personas
storyboarding
competitive audit

Soft Skills

high attention to detail
an eye(s) for design
visual and hands on person
artistic and creative
ethical and honest

empathetic, active listener, open minded
collaborative and communicative
a strong desire to learn/ quick learner
problem solving, critical/ analytic thinking
able to translate complex ideas into simple solutions (I taught kids for 4 years, it's pretty much a norm by now)

My Hobbies

📺 watching design videos
🧠 thinking about design
✍️ sketching, coloring, drawing on Procreate (I used to paint, but it's just a hassle to clean up so I rarely do it)
👀 viewing existing websites/ applications to learn and understand their design layouts and what is or not effective
📖 reading books about UX design (currently about the design sprint!)
🎮 gaming (designing game UI sounds like my next project)
🧑‍🏫 teaching kiddos digital art

Other interesting (or not) facts about me

🎥 🍿 I love movies (action, adventure, thriller comedy, drama, sometimes horror)
🐶 I'm a dog person (Corgis are my fav!) and no I don't have a dog, I wish...hopefully in the future
🕺 🎤 🎵 I sometimes sing/dance to release tension and stress
😆 😶 I am either very introverted (I don't talk at all) or very extroverted (I talk all the time)
🎶 🎵 🎧 I cannot survive without music, I listen to music no matter what I do (fav genres: lofi, pop, kpop, EDM)
😇 I am more productive when I am working in a team rather than alone
⚫ My favorite color is black (although it technically really isn't a color but oh well)