End of Semester Project;
1. What makes an ad effective?
3. What are the components of advertising? List and explain them.
4. Mention and describe any four roles of advertising
The Role of Target Audience has a Key Player in Advertising.
Topic: Social Media, an entrepreneurial opportunity for the youth (students): A case study of KNUST.
The aim of this research was to investigate the various manners by which social media has and can be utilized to promote entrepreneurship among the youth (KNUST students) in order to reduce the unemployment rate amongst the youth (KNUST graduates).