by InnoEnergy

06/05/2019 - 17/05/2019

Helping startups build a sustainable future

PRIMER is a pre-acceleration program that helps startups to innovate, grow and scale. You will learn what it takes to build a successful business and how to overcome the challenges and obstacles that every entrepreneur encounters.


Students, individuals, small and medium-sized enterprises.


Taking part in 40 workshop hours in Algebra LAB (Vukasovićeva 1, 2nd floor, Zagreb, Croatia) 06.05.-17.05. (15:00- 19:30 )

Mentoring and coaching by top experts in their fields.

Networking with other 10 participating teams.


How To Build A Solid Marketing & B2B Strategy

The Legal, Financial & IP Aspects You Need To Consider

How To Get Your First Customers

How To Design a Pitch Deck That Gets Investors' Attention

How To Build A Great Team & Adopt An Agile Methodology


Business Model Canvas

Competitive Landscape

Letter Of Intent

Go-To-Market Strategy

Business Roadmap

Pitch Deck


  • already have a minimum viable product (MVP) or are working on one
  • have entrepreneurial skills and are action-oriented, with a continuous aim at self-improvement
  • are ambitious and believe in starting their business



The program is based on 40 hours of practical workshop and mentoring sessions led by experienced professionals and mentors



15:10– 16:30 WORKSHOP (I part)

16:30 – 17:00 coffee break

17:00 – 18:30 WORKSHOP (II part)

18:30 – 19:30 MENTORING


1 DAY – 6.5.2019. - Lean Startup Methodology I – Miro Hegedić & Filip Stipančić

2 DAY – 7.5.2019. - Lean Startup Methodology II – Miro Hegedić & Filip Stipančić

3 DAY – 8.5.2019. - Business Model Canvas Boris Golob

4 DAY – 9.5.2019. - B2B Marketing Strategies & Competitive LandscapeMihovil Sić

5 DAY – 10.5.2019. - Pitch deck structurePeter Bruner

6 DAY – 13.5.2019. - Pitch deck training – Peter Bruner

7 DAY – 14.5.2019. - Go to market strategy & Sales Strategies Nenad Buljan

8 DAY – 15.5.2019. - Finances and investments Nenad Buljan

9 DAY – 16.5.2019. - Team management & IP & legal aspects Andrej Hanzir & Vedran Đidara

10 DAY – 17.5.2019. - DEMO daypitching in front of investors and speed dating with mentors

Note: Minimum one team member is required to attend all lectures and workshops. All team members are welcome.

The program will be held in Algebra LAB (Vukasovićeva 1, 2nd floor, Zagreb), Monday to Friday, May 6th – 17th (15:00- 19:30)


Peter Bruner

  • serial entrepreneur, founder of awarded start-ups (OOSM, Wineist, QRiouz)
  • awarded as Best of VC Pitch in Amsterdam, The Best Startup of Coinvest Venture Days in Nova Gorica, Slovenia, Best Startup of the Year 2015 in London on eCommerce Expo
  • well experienced pitch coach and public speaker, lecturer at various workshops and conferences

Boris Golob

  • manager of STEP RI Science and Technology Park of the University of Rijeka
  • as a business consultant he has been working with start-ups, established companies and scientists and giving lectures and workshops for entrepreneurs in Croatia and abroad for over 20 years
  • specialized in product and services innovation processes and commercialization strategies
  • a leading expert for business models innovation in Southeast Europe

Filip Stipančić

  • Lean startup practitioner, coach and thinker; obsessed with risk reduction and revenue generation
  • executive roles in profit and non-profit sector, experience in operations management, B2B and B2C sales
  • startup founder and ecosystem developer since 2009
  • MSc in mechanical engineering & CFA level III

Miro Hegedić

  • Startup founder with PhD in lean management
  • advisor and mentor in Startup programs in Asia and Europe
  • co-founder of Lean Startup Croatia and the Startup Drill
  • worked with different teams in process of implementing lean startup in their projects

Dalibor Marijanović

  • head of HUB Croatia by InnoEnergy, Invento Capital Partners (INVENTO)
  • experienced executive with more than 20 years of experience in business development
  • founder and managing partner at INVENTO Capital Partners
  • has extensive experience in evaluation of business proposals and investing in them, startup incubation and acceleration, coaching and mentoring

Andrej Hanzir

  • head of innovation and projects at Croatian Office for Creativity and Innovation (HUKI)
  • responsible for managing LEAP Summit, Adriatic Innovation Island, Project Management Academy, etc.
  • started more than 20 internationally awarded projects
  • co-founded two organizations, two startups, and one company

Nenad Buljan

  • director and founder of Modus Melior business consulting
  • experienced manager and business consultant, business skills coach
  • rich business experience on high management positions in diverse industries
  • worked as evaluator and prepared project applications for financing of numerous innovative entrepreneurship projects

Mihovil Sić

  • Marketing manager with over 5 years of experience in different areas of the field
  • Has worked on several famous brands, such as Addiko bank and LEAP Summit
  • Experienced in B2B marketing (Yachtmaster projects such as International Charter Expo- world’s biggest charter B2B event, Charter Meetup – Greek’s biggest B2B fair, and Icemarket – B2B yacht sales platform, among others)
  • Specialised in communication on social networks in B2B marketing

Vedran Đidara

  • business coach with more than 10 years of experience in product development and product segmentation as well as setting up R&D teams
  • advised numerous SMEs regarding their innovative ideas and products through the national innovation agency
  • an expert in Intellectual Property area, helped many SMEs protect their innovations through various legal instruments
  • experienced in developing collaborative R&D projects and matching them with available EU, international and national funding opportunities

INVENTO organizing crew

Ivana Čuljak

Visionary thinker

Katarina Sorić

Empowering researcher

Contact us:

InnoEnergy HUB Croatia

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