Programme Overview
Hosted at 42 Iskandar Puteri, Sunway City, Malaysia, in collaboration with the University of Greenwich and University of Reading (UK and Malaysia campus), this intensive two-day start-up boot camp is designed to empower aspiring entrepreneurs from local communities, including business professionals, early-stage founders and students.
This hands-on program is free of charge and provides practical tools and expert guidance to help participants develop, refine, and launch their business ideas with confidence. Over the course of two days, attendees will:
✅ Build a business model using lean start-up principles
✅ Develop a strong digital presence building your start-up website
✅ Gain insights into financial planning and connect with experienced entrepreneurs and mentors
✅ Enhance your leadership, emotional Intelligence & people management skills
The Innovative Malaysia boot camp aims to foster local entrepreneurship, innovation, and business sustainability, while promoting economic growth and collaboration between Malaysia and the UK. This initiative is funded by the Knowledge Exchange for Impact (KE4Impact) Fund – Evaluator Strand - from Greenwich Research and Innovation (GRI), University of Greenwich and proudly supported by Henley Business School and University of Reading Malaysia.
Join us for an inspiring and action-packed weekend that could be the first step toward launching your business!
Programme Daily Schedule Summary
The first day kicks off with an interactive workshop on business modelling to shape and refine business ideas. The afternoon dives into industry and market analysis through SWOT and PESTEL frameworks, providing participants with tools to assess their competitive landscape. The day continues with insights into funding options, financial planning, and key legal considerations essential for start-up success, guided by experts in finance and law.
The second day dives into digital marketing with a hands-on workshop on building a website for start-ups. This is followed by a session on leadership, emotional intelligence, and team management skills for start-ups. The afternoon features a networking event and roundtable discussions with local entrepreneurs, offering real-world insights and connection opportunities. The day concludes with a closing ceremony and certificate presentation.
Programme Mentors
Greenwich Business School, University of Greenwich (UK)
A Lecturer in Business Management and International Partnerships Lead at the School of Management and Marketing, University of Greenwich (UK), with experience in supervision and consultancy, specialising in people management and leadership development within international businesses
Henley Business School,
University of Reading (UK)
A Lecturer in Entrepreneurship at Henley Business School, Dr Borghi specializes in digital business modelling and the integration of Industry 4.0 technologies, such as robotics and artificial intelligence, into practical business applications.
University of Reading Malaysia
Chartered Surveyor with over 36 years of experience in real estate business, covering real estate development, asset management and education, Mr Chin brings extensive expertise in strategic marketing and economic development, uniquely positioning him to lead marketing initiatives for this project in Malaysia.
Programme Speakers
Dr Daniele Gambero - Propenomist
Dr Daniele Gambero, an Italian expatriate to Malaysia since 1998, is a serial entrepreneur and investor in property, proptech, and has pioneered technology adoption in the built environment and affordable housing solutions.
His work includes significant partnerships with research institutions, think tanks, and government agencies, addressing urban challenges with his various start-ups Pivott, Propenomy and anybodyAHOME. Daniel advocates urban alignment with SDG-2030 and ESG compliance.
An influential figure in the global PropTech, Daniele is the President of Malaysia PropTech Association, a council member of the Malaysia Angel Business Network, a mentor for startups and judge in pitching competitions, the author of Malaysian Propenomy and a sought-after TEDX and global speaker and Proptech influencer.
The Venue Host for the Programme
42 Iskandar Puteri
Address: Level 1, Sunway GRID hub, Persiaran Medini 3, Sunway City, 79250 Iskandar Puteri, Johor
42 Iskandar Puteri offers an unparalleled educational opportunity to anyone residing in Malaysia regardless of socioeconomic status and educational background. The concept has received tremendous traction with 56 campuses in 32 countries around the world, from Southeast Asia to North America, and we are now ready to pioneer this tech talent development game-changer in Malaysia.
Contact Information
For any questions or further information, please contact Dr Matteo Borghi at m.borghi4@henley.ac.uk
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