policy

1.1  “Advertisement” means any advertisement placed pursuant to an Insertion Order under this Agreement.

1.2  “Advertising Fee” has the meaning set forth in Section 3.1.

1.3  “Advertiser” means Customer or the entity identified in an Insertion Order for whom Customer is a reseller.

1.4  “Advertising Material(s)” means any advertising materials and related content provided by or on behalf of Customer, including graphics, artwork, texts, files, URLs, and computer code.

1.5  “Advertising Targets” means the subject brands, products, and services that an Advertiser promotes through Advertising Material, including websites, apps, games, tangible goods, and social network groups.

1.6  “Applicable Deductions” means the taxes and fees applicable to a Deposit.

1.7  “Deposit” has the meaning set forth in Section 3.1.

1.8  “Initial Term” has the meaning set forth in the Cover Page.

1.9  “Landing Page” means the first web page to which a user is redirected after the user clicks on any

Advertising Material.

1.10  “Media” means any medium (including the Platform) and advertising inventory that Shopee has

access to.

1.11  “Platform” means any platform operated by Shopee and selected by Customer in an Insertion Order to place an Advertisement.

1.12  “Prohibited Content” means any content or term that:

a)        Promotes or is related to illegal activities (illegal drugs, phishing, terrorism, criminal activities, contests, pyramid schemes, or chain letters).