Infant Formula Market Expansion: Size, Share & Opportunities by 2032

Regulatory bodies such as the Food Safety and Standards Authority of India (FSSAI), the World Health Organization (WHO), and other agencies have established strict guidelines to maintain the safety and quality of these products. These stringent standards help build consumer trust and encourage the adoption of new and advanced infant nutrition products. For example, in 2019, FSSAI introduced updated regulations covering formulas for special medical needs, premature infants, and lactose-free substitutes.

Information Source: https://www.fortunebusinessinsights.com/industry-reports/infant-formula-market-101498 

Market Segmentation

The market is segmented by type into infant milk, follow-on milk, and others, with the infant milk segment maintaining dominance since 2022. This leadership is driven by continuous product innovation from major manufacturers, which keeps consumer interest high and supports strong segment performance. In terms of distribution channels, hypermarkets and supermarkets lead the market due to their wide product selection, ease of access, and competitive pricing, making them the preferred choice for many consumers. Geographically, the market is analyzed across Asia Pacific, North America, Europe, South America, and the Middle East & Africa.

Report Highlights

This comprehensive report covers:

• Market growth drivers, opportunities, and restraints

• Emerging trends and regional performance

• Strategic moves by major companies

• The impact of the COVID-19 pandemic on market conditions

Market Drivers and Challenges

Parental Emphasis on Early Nutrition Fuels Demand

Rising awareness among parents about the importance of proper infant nutrition is a major factor supporting market growth. An increasing number of consumers are also exploring plant-based and organic formula options, drawn by their perceived health benefits.

On the flip side, concerns about the safety and reliability of newly introduced formula products could create barriers to adoption and hamper market growth.

Regional Analysis

Asia Pacific Maintains Leading Position Due to High Birth Rates

The Asia Pacific region continues to dominate the global market, driven by relatively higher birth rates and increasing demand for infant formula.

In Europe, the market is poised for moderate yet steady growth, with established companies like Nestlé and Organix investing in new product development to meet evolving consumer needs.

Competitive Landscape

Industry Leaders Focus on Growth through Innovation and Expansion

Major players in the infant formula industry are leveraging strategies such as product development, acquisitions, joint ventures, and facility expansions to solidify their market presence. Enhancing production capacity is also a key priority among leading brands aiming to meet rising global demand.

Prominent Companies in the Market Include:

• Nestlé S.A. (Switzerland)

• Danone S.A. (France)

• Arla Foods (Denmark)

• Yili Group (China)

• Abbott (U.S.)

• The Kraft Heinz Company (U.S.)

• Bellamy’s Organic (Australia)

• Reckitt Benckiser Group PLC (U.K.)

• Perrigo Company plc (Ireland)

• FrieslandCampina (Netherlands)

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Industry Update

August 2022 – Abbott resumed operations at its Similac production facility in Sturgis, Michigan. This move aimed to supply over 8 million pounds of infant formula to the U.S. market, helping to address nationwide demand.