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UAE Gift Card Market 2024-2032
According to IMARC Group's report titled "UAE Gift Card Market Report by Type (E-Gift Cards, Physical Gift Cards), Card Type (Closed-loop Card, Open-loop Card), Application (Food and Beverage, Health, Wellness and Beauty, Apparel, Footwear and Accessories, Books and Media Products, Consumer Electronics, Restaurants and Bars, Kids Products, and Others), End User (Retail, Corporate), and Region 2024-2032", the market is projected to exhibit a growth rate (CAGR) of 15.30% during 2024-2032. Market dynamics in the UAE gift card market are on a dynamic course due to alteration of consumer favours and innovations in technology. This Dial a Time reflection is the increase in use of digital gift cards across time zones available, since consumers favour convenience and malleability when selecting gifting options. E-commerce platforms and mobile apps are also a medium of purchase for buying/dispatching/redeeming the gift cards online, it is now much easier. Also, consumer demand for bespoke gift cards with a personal value narrative is increasing as consumers seek to make special occasions memorable.
Fundamentally, the link of gift cards to loyalty programs and reward schemes has increased their appeal; therefore driving additional purchases via repeat business. Besides, Further they are market growth on account of elevate adoption of gift cards by businesses for employee rewards and corporate gifts. These trends speak to the changing market that is catered to by what is being demanded in terms of easy access, personalization, digital.
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UAE Gift Card Market Scope and Growth Analysis:
Gift Card Market of UAE: with a robust retail sector, high disposable incomes and gifting culture on the rise the market for UAE gift card is expected to boom. Gift Cards – gift cards as most preferred gifting option because of the increasing fashion of shopping festivals & promotional events. The tourism growth in turn has positive impact which leads to the increase in demand of the market as often if not all tourists purchase gift cards for shopping and dining experiences.
In addition, the increasing competition is forcing local as well international retailers to come up with a variety of gift cards to lure customers. The reality lies in foot steps of accessibility and utilization — accessibility brought by Fintechs & increasing reach of digital payment solutions through gift cards. This is in addition, emerging trend of corporate gifting and employee reward is opening new prospectives for more market expansions. Above all the UAE gift cards market is well poised to grow steadily due to solid economic environment technological growth and robust tradition of gift giving.
UAE Gift Card Industry Segmentation:
The report has segmented the market into the following categories:
Type Insights:
E-Gift Cards
Physical Gift Cards
Card Type Insights:
Closed-loop Card
Open-loop Card
Application Insights:
Food and Beverage
Health, Wellness and Beauty
Apparel, Footwear and Accessories
Books and Media Products
Consumer Electronics
Restaurants and Bars
Kids Products
Others
End User Insights:
Retail
Corporate
Regional Insights:
Northern and Central Region
Western Region
Eastern Region
Southern Region
Competitor Landscape:
The report offers an in-depth examination of the competitive landscape. It includes a thorough competitive analysis encompassing market structure, key player positioning, leading strategies for success, a competitive dashboard, and a company evaluation quadrant.
Other key areas covered in the report:
COVID-19 Impact on the Market
Porter’s Five Forces Analysis
Strategic Recommendations
Market Dynamics
Historical, Current and Future Market Trends
Market Drivers and Success Factors
SWOT Analysis
Value Chain Analysis
Comprehensive Mapping of the Competitive Landscape
Top Winning Strategies
Recent Industry News
Key Technological Trends & Development
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