Operational Analytics Market was valued at USD 17.08 Billion in 2022 and is projected to reach USD 56.34 Billion by 2030, growing at a CAGR of 16.4% from 2024 to 2030.
The Operational Analytics market has evolved significantly from 2018 to 2022, with advancements in technology and increased demand across various industries. During this period, the rise of big data analytics, the adoption of cloud-based solutions, and the increasing need for real-time insights drove the market’s growth. The widespread integration of AI and machine learning technologies into operational processes enabled businesses to enhance decision-making, improve operational efficiency, and achieve a higher level of automation. The demand for operational analytics solutions expanded across sectors such as manufacturing, retail, healthcare, and logistics, where businesses sought to optimize their workflows and resource utilization.
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During 2022, the market witnessed heightened competition and continuous innovation, as companies worked towards developing more robust and scalable platforms. The growth rate of the operational analytics market, particularly in industries such as logistics and manufacturing, surged as businesses began realizing the significant ROI from predictive maintenance, process optimization, and demand forecasting. Key drivers included the increased implementation of IoT devices and sensors in industrial environments, allowing organizations to collect vast amounts of operational data and analyze it for actionable insights. The need for faster decision-making was a major factor propelling the market forward as well, as industries sought ways to enhance operational efficiency and mitigate risks.
However, as we look toward the years 2023 to 2033, demand for operational analytics is expected to soar even higher. With more industries shifting towards digital transformation, businesses are expected to invest heavily in AI-driven analytics platforms to gain deeper insights into their operations. The rising importance of cybersecurity, combined with the demand for smarter supply chain management and resource allocation, will further fuel market growth. Analysts predict a massive adoption rate of cloud-based operational analytics tools, especially in industries that rely heavily on real-time decision-making like healthcare, energy, and manufacturing. The next decade will also likely witness further integration of advanced AI algorithms, automation, and predictive analytics into daily operations, enhancing both customer experiences and bottom lines.
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IBM
Oaims
Appnomic
Apptio
Bay Dynamics
BMC
By the year 2030, the scale for growth in the market research industry is reported to be above 120 billion which further indicates its projected compound annual growth rate (CAGR), of more than 5.8% from 2023 to 2030. There have also been disruptions in the industry due to advancements in machine learning, artificial intelligence and data analytics There is predictive analysis and real time information about consumers which such technologies provide to the companies enabling them to make better and precise decisions. The Asia-Pacific region is expected to be a key driver of growth, accounting for more than 35% of total revenue growth. In addition, new innovative techniques such as mobile surveys, social listening, and online panels, which emphasize speed, precision, and customization, are also transforming this particular sector.
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Growing demand for below applications around the world has had a direct impact on the growth of the Global Operational Analytics Market
Manufacturer
IT
Financial Industry
Others
Based on Types the Market is categorized into Below types that held the largest Operational Analytics market share In 2023.
Log Analysis
UTISI (Unstructured text indexing
Global (United States, Global and Mexico)
Europe (Germany, UK, France, Italy, Russia, Turkey, etc.)
Asia-Pacific (China, Japan, Korea, India, Australia, Indonesia, Thailand, Philippines, Malaysia and Vietnam)
South America (Brazil, Argentina, Columbia, etc.)
Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa)
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1. Introduction of the Global Operational Analytics Market
Overview of the Market
Scope of Report
Assumptions
2. Executive Summary
3. Research Methodology of Verified Market Reports
Data Mining
Validation
Primary Interviews
List of Data Sources
4. Global Operational Analytics Market Outlook
Overview
Market Dynamics
Drivers
Restraints
Opportunities
Porters Five Force Model
Value Chain Analysis
5. Global Operational Analytics Market, By Type
6. Global Operational Analytics Market, By Application
7. Global Operational Analytics Market, By Geography
Global
Europe
Asia Pacific
Rest of the World
8. Global Operational Analytics Market Competitive Landscape
Overview
Company Market Ranking
Key Development Strategies
9. Company Profiles
10. Appendix
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