Keynote

Digital Marketing certificate, ICDL Global (2022)

Recognized as a faculty member in the top 25% based on student evaluations at Soochow University, 2020

Recipient of the University of Wisconsin-Whitewater College of Business and Economics 2018 College Faculty Research Excellence Award

Publication Process PDW for Ph.D. Student & Faculty Members at the 2017 IFERA conference (International Family Enterprise Research Academy)

Keynote Speakers: Drs. Praveen Parboteeah & Maxwell K. Hsu

Professor Yikuan Lee is an associate professor in the International Business department at San Francisco State University.

Her research covers new product innovation, innovation adoption, strategic marketing management in high-tech arenas, decision making, psychology and behavioral economics.

She has published in Journal of Product Innovation Management, Journal of the Academy of Marketing Science, Marketing Theory, and Journal of Business Research.

Her work has been well recognized and won her several research grants and awards, such as the best thesis award from Product Development and Management Association, the best paper award from Journal of Product Innovation Management, the best paper award from Global Conference on Business and Economy, and the Research Competition Award from Product Development and Management Association.

She previously taught at the Marketing and Supply Chain Department at Michigan State University. She was also invited to teach Creativity and Innovation at National Tsing Hua University, Taiwan; and Chang Jung University, Taiwan.

民國111年8月-迄今          數位發展部數位產業署署長

民國106年8月-111年8月  經濟部工業局局長

民國106年2月-106年8月  經濟部工業局代理局長

民國101年8月-106年2月  經濟部工業局副局長

民國101年3月-101年8月  經濟部工業局主任秘書

曾任台灣微軟專家技術部暨微軟技術中心總經理

兼任微軟新創加速器執行長

在微軟服務14年期間，曾獲得微軟全球最佳開發平台產品經理獎、微軟全球員工卓越貢獻金獎 (Circle of Excellence Gold Club Award) 以及微軟全球最佳解決方案技術領袖獎 (Technical Solutions Excellence Award – Global Best STU Leader) 等榮譽。