Toolkit

Toolkit. Supporting students in IB DP Digital Society

Supporting students with tools. Analysing the digital world that is transforming around us.

Stakeholder Analysis

What is a stakeholder

Peter Landau, 2022

A stakeholder is either an individual, group or organization that’s impacted by the outcome of a project or a business venture.

Stakeholders have an interest in the success of the project and can be within or outside the organization that’s sponsoring the project.

Stakeholders are important because they can have a positive or negative influence on the project with their decisions.

There are also critical or key stakeholders, whose support is needed for the project to exist.

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Stakeholder Anlaysis

Power vs Interest.

The purpose of a stakeholder analysis is to outline the key stakeholders and their needs at the start of the project. It is important to have a clear understanding of each stakeholder and what they expect, especially because stakeholders’ needs and expectations may collide with each other or with the project’s core requirements.

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Stakeholder Matrix.

Influence vs Interest

Mapping the stakeholders

Identify and monitor.

Use the matrix to map the position of stakeholders, so that they can all be identified and monitored as needed

Stakeholder exercise

AI-Powered Checkout

Case Study. Open here.

Standard Cognition (commonly known as Standard) is a San Francisco-based startup that’s working to make the checkout line a thing of the past.

Standard teamed up with Viget. The solution that Standard Cognition wanted was for customers to “Walk in. Grab stuff. Leave.”

Viget’s task was to help Standard Cognition over the finish line by producing a user-centric front-end for their innovative AI-powered technology.

Read the sections of the case study.
Create a stakeholder matrix for Standard Cognition. Show all the stakeholders that Standard Cognition and Viget would have considered for this project.
Present your finished matrix, justifying the positions of the stakeholders

Additional information, supporting the Stakeholder Analysis:

AI Autonomous software from Viget
Video. Watch how the system works in the store.
Jobs at Standard. See the skillset that it takes to create a company like Standard.

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