Content Marketing & Technical SEO:
Developed and launched new website
Increased organic search traffic 669% over 3 years
Increased organic keywords ranking top 10 by 849% over 3 years
Built automated content marketing workflows for lead nurturing
General Marketing:
Created brand for new line of cybersecurity services
Helped, plan, coordinate, and host digital events and webinars
Copy writing and design of marketing materials and template creation
Writing about applied technology, finance & banking, and medical research, on a weekly basis.
Worked in the newsroom and the out in the field conducting interviews, script writing, live shots, and hunting down sources for stories
Worked with the sales team: in-person B2B cold calling and event marketing
Camera & lighting setup/breakdown, field work, transcription, and research
*New York Emmy award-winning documentary
Donor outreach, community engagement, and event marketing
Web page design, copywriting
Plattsburgh State University - Plattsburgh, NY
B.S. Marketing, Digital Media Production
Adobe Creative Suite, SEO Content Development, Digital Media Production, Social Media Marketing, Targeted Digital Marketing
Google Adwords, Google Analytics for Beginners, Advanced Google Analytics
Certified in Email Marketing, Content Marketing, and Inbound Marketing through the HubSpot Academy.
Hubspot Champion User Q1 2019, Q2 2019