HOO-R-U AND YOUR DATA PRIVACY

Privacy is key to HOO-R-U and affects every decision and service. While Google analyzes public data to generate PageRank, HOO-R-U analyzes the information provide by you via our questionnaire to measure a person's Social Media Score and analyze the user’s Social Media Personality traits.

HOO-R-U respects your privacy and does not analyze any private information or accounts. It's why HOO-R-U enables anyone, to opt-out of being ranked. It's why HOO-R-U has no interest in understanding the influence of minors. And it's why HOO-R-U will continue to work with network partners, and build its own safeguards, to ensure the strictest of compliance with all privacy policies and regulations.

YOU AND YOUR INFORMATION

HOO-R-U only uses your Questinear data to help you understand and benefit from your HOO-R-U Rank. We also want to help you understand how your data is used across the web.

HOO-R-U calcultes online Social Media Rank based on your entered data, and in reference to your peer group. HOO-R-U will never publicly share or display any of your private data.

You will have access to our data analysis and will be given your Social Media Rank. Consumer of our data will get your Rank and our Analysis but without any Personally Identifying Information such as your name and email that can link the data to you as a person.

YOUR DATA AND OTHER BRANDS

Your HOO-R-U Rank can earn you exclusive products and experiences from brands. The power is always in your hands. But, no matter what, brands do not get access to your private data. You can opt-out at any time.

HOO-R-U Privacy Notice

Effective Date: Jan 6, 2018

This Privacy Notice for HOO-R-U service is provided by HOO-R-U, LLC, which operates the HOO-R-U services. When you register on the HOO-R-U website, use the HOO-R-U services, or participate in other social media sites, HOO-R-U will collect, store, use, and secure your personal information but disclose only nameless analytical information in accordance with this privacy notice. This Privacy Notice covers our collection, use and disclosure of information we collect through our website www.HOO-R-U.com and our service www.HOO-R-U.com. The use of information collected through our service shall be limited to the purposes described in this Privacy Notice. It also describes your choices regarding use, access and correction of your personal information.

What is "HOO-R-U"

HOO-R-U is an online service offered by HOO-R-U that measures an individual’s influence and interests through social media.

What personal information does HOO-R-U use to create HOO-R-U Data?

HOO-R-U uses only your personal information that you have provided to HOO-R-U or other social media sites with your consent to use and disclose as described in this privacy notice.

Where does HOO-R-U get the data for HOO-R-U processing?

HOO-R-U collects data for HOO-R-U processing from the following sources:

• You – when you register on or visit the HOO-R-U website;
• Data provided by your browser used to generate a unique token;

What does HOO-R-U do with my personal information as part of HOO-R-U processing?

HOO-R-U uses your personal information for its own legitimate interests and those of its third party business partners – namely to create and publish HOO-R-U Scores, for targeted marketing, advertising and other market analysis, to communicate with you, and for other legitimate business and legally required purposes.

What HOO-R-U does NOT do with your personal information?

Now that you know how HOO-R-U uses your personal information to provide HOO-R-U services, we think it’s just as important to let you know some of the things that HOO-R-U will never do with your personal information.

Do you disclose my personal information to third parties as part of HOO-R-U processing?

HOO-R-U is all about social interactions online through social media, and HOO-R-U is all about making your presence online known and felt – so, NO, HOO-R-U does NOT share your personal information with third parties, only non-personally-identifiable nameless data-analysis which is based your personal information you provided combine with information provided by others people in our data set.

Certain personal information, such as HOO-R-U Scores are disclosed publicly, while other personal information is shared only with HOO-R-U’s business partners or service providers under strict guidelines, if at all.

What about cookies?

Cookies or similar technologies are used by HOO-R-U and our partners, affiliates, or analytics or service providers. These technologies are used in analyzing trends, administering the site, tracking users’ movements around the site and to gather demographic information about our user base as a whole. We may receive reports based on the use of these technologies by these companies on an individual as well as aggregated basis.

We use cookies to remember users’ settings (e.g. language preference) and for authentication. Users can control the use of cookies at the individual browser level. If you reject cookies, you may still use our site, but your ability to use some features or areas of our site may be limited.

As is true of most web sites, we gather certain information automatically and store it in log files. This information may include internet protocol (IP) addresses, browser type, referring/exit pages, browser type and operating system, date/time stamp, and/or clickstream data. We do not link this automatically collected data to other information we collect about you.

Behavioral Targeting

We partner with a third party ad network to either display advertising on our web site or to manage our advertising on other sites. Our ad network partner uses cookies and web beacons to collect information about your activities on this and other websites to provide you targeted advertising based upon your interests. If you wish to not have this information used for the purpose of serving you targeted ads on this site visit the OPT OUT option on our Site if one exist or email support@hoo-r-u.com. Please note this does not opt you out of being served advertising. You will continue to receive generic ads.

How to control cookies

HOO-R-U does not use cookies to collect personal information, and some cookies are necessary for the proper operation of the website and disabling or removing them may have an adverse impact on the proper functioning and user experience. However, users may choose to view, block, or remove cookies set by the HOO-R-U website through their web browser settings (or any website cookies for that matter). Consult the help feature for your specific browser to find how.

What about data security?

HOO-R-U cares deeply about your data and your privacy. Each employee of HOO-R-U treats your personal information in the same way they would treat their own personal information. We do this not just for legal compliance reasons, but more importantly because it’s simply the right thing to do. We employ administrative, physical and electronic measures designed to protect your personal information, which are audited annually to industry standards. Despite our attention and focus on protecting your personal information, and using HTTPS (secured connections) no Internet or email transmission is ever fully secure or error free. If we do experience a data breach involving your personal information, we will tell you what happened and why either via email or conspicuous posting on this HOO-R-U website as soon as reasonably possible. Passwords or similar data in nature is HASHED and never stored as readable data in our database.

International transfers

HOO-R-U is an international business, and so the personal information it collects about you may be processed in any of the countries where HOO-R-U, its service providers or business partners operate, including the United States of America. The data protection laws of these countries may be different to the laws of the country where you are resident, but HOO-R-U will protect your personal information strictly in accordance with this Privacy Policy at all times, wherever it is processed. For the further protection of personal information related to European Economic Area (EEA) individuals, HOO-R-U complies with the requirements of the EC Standard Contractual Clauses with regards to transfers of such personal information outside of the EEA. If you would like an example of the EC Standard Contractual Clauses with which HOO-R-U complies, please email your request to support@HOO-R-U.com.

Opting Out

If you have not registered on the HOO-R-U website and filled up our questioner there is no need to opt out as we have none of your information stored. If you are registered on the HOO-R-U website and wish to opt out, you can opt-out by contacting support@hoo-r-u.com and we will be happy to delete your email address, “browser fingerprint” and any other provided user text from our database.

How to access, correct and delete your personal information or contact us with questions?

Upon request, HOO-R-U will provide you with information about whether we hold any of your personal information. You may access, correct, or request deletion of your personal information by emailing us at support@HOO-R-U.com. We will respond to your request within a reasonable timeframe.

Contact Us

If you have any questions or comments about this Privacy Notice or our use of your personal information (including if you wish to request deletion of your personal information), please contact us at support@HOO-R-U.com, or:

If you are a resident of the European Economic Area, HOO-R-U, LLC. is the controller of your personal information. HOO-R-U’s EU branch office is HOO-R-U’s representative in the European Union.

Additional General Information

• Changes to this Privacy Notice may happen at any time. Please check our website from time to time.
• Our policy toward children under the age of 13 – PLEASE DO NOT USE OUR SITE IF YOU ARE UNDER THE AGE OF 13
• Terms of Use: Your access to and use of the HOO-R-U services is subject to the HOO-R-U Terms of Service.
• Complaints:
  • If you are unhappy about HOO-R-U’s activities in regards to your personal information, we would very much like to hear from you to make things right, but you should also know that you have the right to raise any complaints with the applicable national data protection authority (for example, the UK Information Commissioner’s Office in the UK).
• Data retention Policy: HOO-R-U does not guarantee and period of data retention, however HOO-R-U will probably securely save your provided data for at least 5 years.

TERMS OF SERVICE

Revision: Jan 12, 2018

HOO-R-U, LLC. ("HOO-R-U," "we," "us," "our") provides its services (described below) to you through its websites located at www.HOO-R-U.com (collectively, the "Site") and through its related mobile applications and services (collectively, such services, including any new features and applications, and the Site, the "Services"), subject to the following Terms of Service (as amended from time to time, the "Terms of Service"). We reserve the right, at our sole discretion, to change or modify portions of these Terms of Service at any time without further notice. You should periodically visit this page to review the current Terms of Service so you are aware of any revision. Changes to these Terms of Service will be posted on this page and will indicate at the top of this page the date these terms were last revised. Your continued use of the Services after any such changes constitutes your acceptance of the new Terms of Service. If you do not agree to abide by these or any future Terms of Service, do not use or access (or continue to use or access) the Services. It is your responsibility to regularly check the Site to determine if there have been changes to these Terms of Service and to review such changes.

In addition, when using certain services, you will be subject to any additional terms applicable to such services that may be posted on the Service from time to time, including, without limitation, the Privacy Policy located above and our API Terms of Use located above. All such terms are hereby incorporated by reference into these Terms of Service.

Access and Use of the Service

Services Description:

The HOO-R-U Service is designed to analyze data from your activities (including messages, data or other content that you may upload or post) on social networking sites and services to measure your online social influence (your "HOO-R-U Score") and social profile (your "HOO-R-U Profile"). The HOO-R-U Service will access the data you provided and compare that to date entered by others to generate HOO-R-U Score and HOO-R-U Profile ("HOO-R-U Data"). HOO-R-U does not analyze or provide any of your provided personally identifiable data which is used solely to allow you to communicate with us and us to communicate with you.

Modifications to the Service and HOO-R-U Scores:

We reserve the right at any time, with or without notice to you, to (a) modify our algorithms, and (b) modify or discontinue, temporarily or permanently, the Services (or any part thereof). You acknowledge that such modifications to our data analysis and the Services may result in changes to your HOO-R-U Data. You agree that HOO-R-U will not be liable to you or to any third party for any modification of our analysis or HOO-R-U Data, or any modification, suspension or discontinuance of the Services.

Opting Out:

If you are a registered user of our Service and wish to opt-out, please click here: or mail us to support@hoo-r-u.com.

HOO-R-U API:

HOO-R-U may provide access to portions of our Site and Services via an APIs; for the purposes of these Terms, such access constitutes use of the Services. Any such use is also subject to our API Terms of Use located above.

Your Registration Obligations:

You may be required to register with the Services in order to access and use certain features of the Services and the API. If you choose to register for the Services, you agree to provide true, accurate, current and complete information about yourself as prompted by the Services' registration form or questionnaire. Registration data and certain other information about you are governed by our Privacy Policy. If you are under 13 years of age, you are not authorized to use the Services. In addition, if you are under 18 years old, you may use the Services, with the approval of your parent or guardian.

Member Account, Password (or Badge) and Security:

You are responsible for maintaining the confidentiality of your password (or badge) and account, if any, and are fully responsible for any and all activities that occur under your password or account. You agree to (a) immediately notify HOO-R-U of any unauthorized use of your password or account or any other breach of security, and (b) ensure that you sign out from your account at the end of each session when accessing the Services. HOO-R-U will not be liable for any loss or damage arising from your failure to comply with this Section.

General Practices Regarding Use and Storage:

You acknowledge that HOO-R-U may establish general practices and limits concerning use of the Services, including without limitation the maximum period of time that HOO-R-U Scores, data or other content will be retained by the Services and the maximum storage space that will be allotted on HOO-R-U's servers on your behalf. You agree that HOO-R-U has no responsibility or liability for the deletion or failure to store any data or other content maintained or uploaded by the Services. You acknowledge that HOO-R-U reserves the right to terminate accounts that are inactive for an extended period of time. You further acknowledge that HOO-R-U reserves the right to change these general practices and limits at any time, in its sole discretion, with or without notice.

Conditions of Use

User Conduct:

You are solely responsible for all video, images, information, data, text, software, music, sound, photographs, graphics, messages or other materials ("content") that you upload, share, post, publish, display or otherwise transmit (hereinafter, "transmit") or email or otherwise use via the Services. The following are examples of the kind of content and/or use that is illegal or prohibited by HOO-R-U. HOO-R-U reserves the right to investigate and take appropriate legal action against anyone who, in HOO-R-U's sole discretion, violates this provision, including without limitation, removing the offending content from the Services, suspending or terminating the account of such violators and reporting you to the law enforcement authorities. You agree to not use the Services to:

1. email or otherwise transmit any content that (i) infringes any intellectual property or other proprietary rights of any party; (ii) you do not have a right to upload under any law or under contractual or fiduciary relationships; (iii) contains software viruses or any other computer code, files or programs designed to interrupt, destroy or limit the functionality of any computer software or hardware or telecommunications equipment; (iv) poses or creates a privacy or security risk to any person; (v) constitutes unsolicited or unauthorized advertising, promotional materials, commercial activities and/or sales, "junk mail," "spam," "chain letters," "pyramid schemes," "contests," "sweepstakes," or any other form of solicitation; (vi) is unlawful, harmful, threatening, abusive, harassing, inflammatory, tortious, excessively violent, defamatory, vulgar, obscene, pornographic, libelous, invasive of another's privacy, hateful racially, ethnically or otherwise objectionable; or (vii) in the sole judgment of HOO-R-U, is objectionable or which restricts or inhibits any other person from using or enjoying the Services, or which may expose HOO-R-U or its users to any harm or liability of any type;
2. interfere with or disrupt the Services or servers or networks connected to the Services, or disobey any requirements, procedures, policies or regulations of networks connected to the Services;
3. violate any applicable local, state, national or international law, or any regulations having the force of law;
4. impersonate any person or entity, or falsely state or otherwise misrepresent your affiliation with a person or entity;
5. solicit personal information from anyone under the age of 18;
6. harvest or collect email addresses or other contact information of other users from the Services by electronic or other means for the purposes of sending unsolicited emails or other unsolicited communications;
7. advertise or offer to sell or buy any goods or services for any business purpose that is not specifically authorized;
8. further or promote any criminal activity or enterprise or provide instructional information about illegal activities; or
9. obtain or attempt to access or otherwise obtain any materials or information through any means not intentionally made available or provided for through the Services.

Fees:

To the extent the Services or any portion thereof is made available for any fee, you may be required to select a payment plan and provide HOO-R-U information regarding your credit card or other payment instrument. You represent and warrant to HOO-R-U that such information is true and that you are authorized to use the payment instrument. We reserve the right to change HOO-R-U's prices at any time.

Special Notice for International Use; Export Controls:

Software (defined below) available in connection with the Services and the transmission of applicable data, if any, is subject to United States export controls. No Software may be downloaded from the Services or otherwise exported or re-exported in violation of U.S. export laws. Downloading or using the Software is at your sole risk. Recognizing the global nature of the Internet, you agree to comply with all local rules and laws regarding your use of the Services, including as it concerns online conduct and acceptable content.

Commercial Use:

Unless otherwise expressly authorized by HOO-R-U or within the Services, you agree not to display, distribute, license, perform, publish, reproduce, duplicate, copy, create derivative works from, modify, sell, resell, exploit, transfer or upload for any commercial purposes, any portion of the Services, use of the Services or access to the Services. Unless otherwise expressly agreed by HOO-R-U, the Services are for your personal use.

Mobile Services:

The Services include certain services that are available via a mobile device, including (i) the ability to browse the Services and the Site from a mobile device and (ii) the ability to access certain features through an application downloaded and installed on a mobile device (collectively, the "Mobile Services"). To the extent you access the Services through a mobile device, your wireless service carrier's standard charges, data rates and other fees may apply. In addition, downloading, installing, or using certain Mobile Services may be prohibited or restricted by your carrier, and not all Mobile Services may work with all carriers or devices. By using the Mobile Services, you agree that we may communicate with you regarding HOO-R-U and other entities by notifications, text message, email or other electronic means to your mobile device and that certain information about your usage of the Mobile Services may be communicated to us.

Intellectual Property Rights

Service Content, Software and Trademarks:

You acknowledge and agree that the Services may contain content ("Service Content") that is protected by copyright, patent, trademark, trade secret or other proprietary rights and laws. Except as expressly authorized by HOO-R-U, you agree not to modify, copy, frame, scrape, rent, lease, loan, sell, distribute or create derivative works based on the Services or the Service Content, in whole or in part, except that the foregoing does not apply to your own User Content (as defined below) that you legally upload to the Services. In connection with your use of the Services you will not engage in or use any data mining, robots, scraping or similar data gathering or extraction methods. If you are blocked by HOO-R-U from accessing the Services (including by blocking your IP address), you agree not to implement any measures to circumvent such blocking (e.g., by masking your IP address or using a proxy IP address). Any use of the Services or the Service Content other than as specifically authorized herein is strictly prohibited. The technology and software underlying the Services or distributed in connection therewith (for example, mobile applications, badges and other widgets, APIs) is the property of HOO-R-U, our affiliates and our partners (the "Software"). You agree not to copy, modify, create a derivative work of, reverse engineer, reverse assemble or otherwise attempt to discover any source code, sell, assign, sublicense, or otherwise transfer any right in the Software. Any rights not expressly granted herein are reserved by HOO-R-U.

The HOO-R-U name and logos are trademarks and service marks of HOO-R-U Inc. (collectively the "HOO-R-U Trademarks"). Other HOO-R-U, product, and service names and logos used and displayed via the Services may be trademarks or service marks of their respective owners who may or may not endorse or be affiliated with or connected to HOO-R-U. Nothing in this Terms of Service or the Services should be construed as granting, by implication, estoppel, or otherwise, any license or right to use any of HOO-R-U Trademarks displayed on the Services, without our prior written permission in each instance. All goodwill generated from the use of HOO-R-U Trademarks will inure to our exclusive benefit. Any permitted use of the HOO-R-U Trademarks must be in accordance with our policies.

Third Party Material:

Under no circumstances will HOO-R-U be liable in any way for any content uploaded by third parties or at the direction of users, including, but not limited to, for any errors or omissions in any content, or for any loss or damage of any kind incurred as a result of the use of any content uploaded or emailed via the Services. You acknowledge that HOO-R-U may not pre-screen content, but that HOO-R-U and its designees will have the right (but not the obligation) in their sole discretion to refuse or remove any content that is available via the Services. Without limiting the foregoing, HOO-R-U and its designees will have the right to remove any content that violates these Terms of Services or is deemed by HOO-R-U, in its sole discretion, to be otherwise objectionable. You agree that you must evaluate, and bear all risks associated with, the use of any content, including any reliance on the accuracy, completeness, or usefulness of such content.

User Content Transmitted Through the Services:

You are solely responsible for the content and other materials you upload through the Services or share with other users or recipients (collectively, "User Content"). You will not upload any content that you did not create or that you do not own all right, title and interest in and to, including, without limitation, all copyright and rights of publicity contained therein. By uploading any User Content you hereby grant and will grant HOO-R-U and its affiliated companies a nonexclusive, worldwide, royalty free, fully paid up, transferable, sublicensable, perpetual, irrevocable license to copy, display, upload, perform, distribute, store, modify and otherwise use your User Content in connection with the operation of the Services or the promotion, advertising or marketing thereof, in any form, medium or technology now known or later developed.

You acknowledge and agree that any questions, comments, suggestions, ideas, feedback or other information about the Services ("Submissions"), provided by you to HOO-R-U are non-confidential and HOO-R-U will be entitled to the unrestricted use and dissemination of these Submissions for any purpose, commercial or otherwise, without acknowledgment or compensation to you.

You acknowledge and agree that HOO-R-U may preserve content and may also disclose content if required to do so by law or in the good faith belief that such preservation or disclosure is reasonably necessary to: (a) comply with legal process, applicable laws or government requests; (b) enforce these Terms of Service; (c) respond to claims that any content violates the rights of third parties; or (d) protect the rights, property, or personal safety of HOO-R-U, its users and the public. You understand that the technical processing and transmission of the Service, including your content, may involve (a) transmissions over various networks; and (b) changes to conform and adapt to technical requirements of connecting networks or devices.

In addition, HOO-R-U will have the sole right to remove any content from the Services that it believes in its sole discretion is in violation of this Terms of Service or is otherwise inappropriate in any way.

Copyright Complaints:

HOO-R-U respects the intellectual property of others, and we ask our users to do the same. If you believe that your work has been copied in a way that constitutes copyright infringement, or that your intellectual property rights have been otherwise violated, you should notify HOO-R-U of your infringement claim in accordance with the procedure set forth below.

HOO-R-U will process and investigate notices of alleged infringement and will take appropriate actions under the Digital Millennium Copyright Act ("DMCA") and other applicable intellectual property laws with respect to any alleged or actual infringement. A notification of claimed copyright infringement should be emailed to HOO-R-U's Copyright Agent at support@HOO-R-U.com (Subject line: "DMCA Takedown Request"). You may also contact us by mail or facsimile at:

• HOO-R-U LLC.
• Attn: HOO-R-U Copyright Complaints
• 4 Thatcher Rd.
• Tenafly, NJ 07670
• Fax: 201-227-7693

To be effective, the notification must be in writing and contain the following information:

• an electronic or physical signature of the person authorized to act on behalf of the owner of the copyright or other intellectual property interest;
• a description of the copyrighted work or other intellectual property that you claim has been infringed;
• a description of where the material that you claim is infringing is located on the Services, with enough detail that we may find it on the Services;
• your address, telephone number, and email address;
• a statement by you that you have a good faith belief that the disputed use is not authorized by the copyright or intellectual property owner, its agent, or the law;
• a statement by you, made under penalty of perjury, that the above information in your notice is accurate and that you are the copyright or intellectual property owner or authorized to act on the copyright or intellectual property owner's behalf.

Counter-Notice:

A statement by you, made under penalty of perjury, that the above information in your notice is accurate and that you are the copyright or intellectual property owner or authorized to act on the copyright or intellectual property owner's behalf.

• your physical or electronic signature;
• identification of the content that has been removed or to which access has been disabled and the location at which the content appeared before it was removed or disabled;
• a statement that you have a good faith belief that the content was removed or disabled as a result of mistake or a misidentification of the content;
• your name, address, telephone number, and email address; and
• a statement that you consent to the jurisdiction of the federal court located within Northern District of California and a statement that you will accept service of process from the person who provided notification of the alleged infringement.

If a counter-notice is received by the Copyright Agent, HOO-R-U will send a copy of the counter-notice to the original complaining party informing that person that it may replace the removed content or cease disabling it in 10 business days. Unless the copyright owner files an action seeking a court order against the content provider, member or user, the removed content may be replaced, or access to it restored, in 10 to 14 business days or more after receipt of the counter-notice, at our sole discretion.

Repeat Infringer Policy:

In accordance with the DMCA and other applicable law, HOO-R-U has adopted a policy of terminating, in appropriate circumstances and at HOO-R-U's sole discretion, users who are deemed to be repeat infringers. HOO-R-U may also at its sole discretion limit access to the Services and/or terminate the accounts of any users who infringe any intellectual property rights of others, whether or not there is any repeat infringement.

Third Party Websites; Benefits

The Services may provide, or third parties may provide, links or other access to other sites and resources on the Internet. In addition, you may be able to redeem certain rewards or benefits ("Benefits") based on data associated with your HOO-R-U Profile such as your HOO-R-U Score. HOO-R-U has no control over such sites, resources or Benefits and HOO-R-U is not responsible for and does not endorse such sites and resources. You further acknowledge and agree that HOO-R-U will not be responsible or liable, directly or indirectly, for any damage or loss caused or alleged to be caused by or in connection with use of or reliance on any Benefits, content, events, goods or services available on or through any such site or resource. Any dealings you have with third parties found while using the Services are between you and the third party, and you agree that HOO-R-U is not liable for any loss or claim that you may have against any such third party.

Social Media Services

To use the Services, you may be required to enable or sign in to the Services via certain online third party services, such as Twitter or Facebook ("Social Media Services"). By signing in or directly integrating these Social Media Services into the Services, we increase the accuracy of your HOO-R-U Score and make your online experiences richer and more personalized. To take advantage of this feature and capabilities, we may ask you to authenticate, register for or sign into Social Media Services on or through the websites of their respective providers (you will provide your sign in information, like your password, directly to such Social Media Services, and not to HOO-R-U). As part of such integration, Social Media Services will provide us with access to certain information that you have provided to such Social Media Services, and we will use, store and disclose such information in accordance with the HOO-R-U Privacy Policy. For more information about the implications of associating these Social Media Services and HOO-R-U's use, storage and disclosure of information related to you and your use of such services within HOO-R-U, please see our Privacy Policy above. However, please remember that the manner in which Social Media Services use, store and disclose your information is governed solely by the policies of such third parties, and HOO-R-U shall have no liability or responsibility for the privacy practices or other actions of any third party site or Services that may be enabled within the Services. In addition, HOO-R-U is not responsible for the accuracy, availability or reliability of any information, data, content, goods, opinions, advice or statements made available in connection with Social Media Services. As such, HOO-R-U is not liable for any damage or loss caused or alleged to be caused by or in connection with use of or reliance on any such Social Media Services. The integration or inclusion of such features does not imply an endorsement or recommendation of any particular Social Media Services.

In addition, HOO-R-U is not responsible for the accuracy, availability or reliability of any information, data, content, goods, opinions, advice or statements made available in connection with Social Media Services. As such, HOO-R-U is not liable for any damage or loss caused or alleged to be caused by or in connection with use of or reliance on any such Social Media Services. The integration or inclusion of such features does not imply an endorsement or recommendation of any particular Social Media Service.

Apple-Enabled Software Applications

HOO-R-U offers Software applications that are intended to be operated in connection with products made commercially available by Apple Inc. ("Apple"), among other platforms. With respect to Software that is made available for your use in connection with an Apple-branded product (such Software, "Apple-Enabled Software"), in addition to the other terms and conditions set forth in these Terms of Services, the following terms and conditions apply:

HOO-R-U and you acknowledge that these Terms of Service are concluded between HOO-R-U and you only, and not with Apple, and that as between HOO-R-U and Apple, HOO-R-U, not Apple, is solely responsible for the Apple-Enabled Software and the content thereof.

You may not use the Apple-Enabled Software in any manner that is in violation of or inconsistent with the Usage Rules set forth for Apple-Enabled Software in, or otherwise be in conflict with, the App Store Terms of Service.

Your license to use the Apple-Enabled Software is limited to a non-transferable license to use the Apple-Enabled Software on an iOS Product that you own or control, as permitted by the Usage Rules set forth in the App Store Terms of Service.

Apple has no obligation whatsoever to provide any maintenance or support services with respect to the Apple-Enabled Software.

Apple is not responsible for any product warranties, whether express or implied by law. In the event of any failure of the Apple-Enabled Software to conform to any applicable warranty, you may notify Apple, and Apple will refund the purchase price for the Apple-Enabled Software to you, if any; and, to the maximum extent permitted by applicable law, Apple will have no other warranty obligation whatsoever with respect to the Apple-Enabled Software, or any other claims, losses, liabilities, damages, costs or expenses attributable to any failure to conform to any warranty, which will be HOO-R-U's sole responsibility, to the extent it cannot be disclaimed under applicable law.

HOO-R-U and you acknowledge that HOO-R-U, not Apple, is responsible for addressing any claims of you or any third party relating to the Apple-Enabled Software or your possession and/or use of that Apple-Enabled Software, including, but not limited to: (i) product liability claims; (ii) any claim that the Apple-Enabled Software fails to conform to any applicable legal or regulatory requirement; and (iii) claims arising under consumer protection or similar legislation.

In the event of any third party claim that the Apple-Enabled Software or the end-user's possession and use of that Apple-Enabled Software infringes that third party's intellectual property rights, as between HOO-R-U and Apple, HOO-R-U, not Apple, will be solely responsible for the investigation, defense, settlement and discharge of any such intellectual property infringement claim.

You represent and warrant that (i) you are not located in a country that is subject to a U.S. Government embargo, or that has been designated by the U.S. Government as a "terrorist supporting" country; and (ii) you are not listed on any U.S. Government list of prohibited or restricted parties.

If you have any questions, complaints or claims with respect to the Apple-Enabled Software, they should be directed to the Attention of HOO-R-U as follows:

• HOO-R-U LLC.
• Attn: HOO-R-U Copyright Complaints
• 4 Thatcher Rd.
• Tenafly, NJ 07670
• Fax: 201-227-7693

HOO-R-U and you acknowledge and agree that Apple, and Apple's subsidiaries, are third party beneficiaries of these Terms of Service with respect to the Apple-Enable Software, and that, upon your acceptance of the terms and conditions of these Terms of Service, Apple will have the right (and will be deemed to have accepted the right) to enforce these Terms of Service against you with respect to the Apple-Enable Software as a third party beneficiary thereof.

Indemnity and Release

You agree to release, indemnify and hold HOO-R-U and its affiliates and their officers, employees, directors and agents harmless from any and all losses, damages, expenses, including reasonable attorneys' fees, rights, claims, actions of any kind and injury (including death) arising out of or relating to your use of the Services, any User Content, your connection to the Services, your violation of these Terms of Services or your violation of any rights of another. If you are a California resident, you waive California Civil Code Section 1542, which says: "A general release does not extend to claims which the creditor does not know or suspect to exist in his favor at the time of executing the release, which if known by him must have materially affected his settlement with the debtor." If you are a resident of another jurisdiction, you waive any comparable statute or doctrine.

Disclaimer of Warranties

YOUR USE OF THE SERVICES IS AT YOUR SOLE RISK. THE SERVICES ARE PROVIDED ON AN "AS IS" AND "AS AVAILABLE" BASIS. HOO-R-U EXPRESSLY DISCLAIMS ALL WARRANTIES OF ANY KIND, WHETHER EXPRESS, IMPLIED OR STATUTORY, INCLUDING, BUT NOT LIMITED TO THE IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE AND NON-INFRINGEMENT.

HOO-R-U MAKES NO WARRANTY THAT (I) THE SERVICES WILL MEET YOUR REQUIREMENTS, (II) THE SERVICES WILL BE UNINTERRUPTED, TIMELY, SECURE, OR ERROR-FREE, (III) THE RESULTS THAT MAY BE OBTAINED FROM THE USE OF THE SERVICES WILL BE ACCURATE OR RELIABLE, OR (IV) THE QUALITY OF ANY BENEFITS, PRODUCTS, SERVICES, INFORMATION, OR OTHER MATERIAL PURCHASED OR OBTAINED BY YOU THROUGH THE SERVICES WILL MEET YOUR EXPECTATIONS.

Limitation of Liability

YOU EXPRESSLY UNDERSTAND AND AGREE THAT HOO-R-U WILL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, EXEMPLARY DAMAGES, OR DAMAGES FOR LOSS OF PROFITS INCLUDING BUT NOT LIMITED TO, DAMAGES FOR LOSS OF GOODWILL, USE, DATA OR OTHER INTANGIBLE LOSSES (EVEN IF HOO-R-U HAS BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES), WHETHER BASED ON CONTRACT, TORT, NEGLIGENCE, STRICT LIABILITY OR OTHERWISE, RESULTING FROM: (I) THE USE OR THE INABILITY TO USE THE SERVICES; (II) THE COST OF PROCUREMENT OF SUBSTITUTE GOODS AND SERVICES RESULTING FROM ANY GOODS, DATA, INFORMATION OR SERVICES PURCHASED OR OBTAINED OR MESSAGES RECEIVED OR TRANSACTIONS ENTERED INTO THROUGH OR FROM THE SERVICES; (III) UNAUTHORIZED ACCESS TO OR ALTERATION OF YOUR TRANSMISSIONS OR DATA; (IV) STATEMENTS OR CONDUCT OF ANY THIRD PARTY ON THE SERVICES; OR (V) ANY OTHER MATTER RELATING TO THE SERVICES. IN NO EVENT WILL HOO-R-U'S TOTAL LIABILITY TO YOU FOR ALL DAMAGES, LOSSES OR CAUSES OF ACTION EXCEED THE AMOUNT YOU HAVE PAID HOO-R-U IN THE LAST SIX (6) MONTHS, OR, IF GREATER, ONE HUNDRED DOLLARS ($100).

SOME JURISDICTIONS DO NOT ALLOW THE EXCLUSION OF CERTAIN WARRANTIES OR THE LIMITATION OR EXCLUSION OF LIABILITY FOR INCIDENTAL OR CONSEQUENTIAL DAMAGES. ACCORDINGLY, SOME OF THE ABOVE LIMITATIONS SET FORTH ABOVE MAY NOT APPLY TO YOU. IF YOU ARE DISSATISFIED WITH ANY PORTION OF THE SERVICES OR WITH THESE TERMS OF SERVICE, YOUR SOLE AND EXCLUSIVE REMEDY IS TO DISCONTINUE USE OF THE SERVICES.

Arbitration

At HOO-R-U's or your election, all disputes, claims, or controversies arising out of or relating to the Terms of Service or the Services that are not resolved by mutual agreement may be resolved by binding arbitration to be conducted before Judicial Arbitration and Mediation Services (JAMS), or its successor. Unless otherwise agreed by the parties, arbitration will be held in San Francisco, California before a single arbitrator mutually agreed upon by the parties, or if the parties cannot mutually agree, a single arbitrator appointed by JAMS, and will be conducted in accordance with the rules and regulations promulgated by JAMS unless specifically modified in the Terms of Service. The arbitration must commence within forty-five (45) days of the date on which a written demand for arbitration is filed by either party. The arbitrator's decision and award will be made and delivered within sixty (60) days of the conclusion of the arbitration and within six (6) months of the selection of the arbitrator. The arbitrator will not have the power to award damages in excess of the limitation on actual compensatory, direct damages set forth in the Terms of Service and may not multiply actual damages or award punitive damages or any other damages that are specifically excluded under the Terms of Service, and each party hereby irrevocably waives any claim to such damages. The arbitrator may, in his or her discretion, assess costs and expenses (including the reasonable legal fees and expenses of the prevailing part) against any party to a proceeding. Any party refusing to comply with an order of the arbitrators will be liable for costs and expenses, including attorneys' fees, incurred by the other party in enforcing the award. Notwithstanding the foregoing, in the case of temporary or preliminary injunctive relief, any party may proceed in court without prior arbitration for the purpose of avoiding immediate and irreparable harm. The provisions of this arbitration section will be enforceable in any court of competent jurisdiction. Notwithstanding the provisions of the introductory section above, if HOO-R-U changes this ‘Arbitration’ section after the date you first accepted these Terms of Service (or accepted any subsequent changes to these Terms of Service), you may reject any such change by sending us written notice within 30 days of the date such change became effective, as indicated in the "Date of Last Revision" date above or in the date of HOO-R-U’s email to you notifying you of such change. By rejecting any change, you are agreeing that you will arbitrate any dispute between you and HOO-R-U in accordance with the provisions of this section as of the date you first accepted these Terms of Service (or accepted any subsequent changes to these Terms of Service).

Termination

You agree that HOO-R-U, in its sole discretion, may suspend or terminate your account (or any part thereof) or use of the Services and remove and discard your HOO-R-U Score or any messages or other content within the Services, for any reason, including, without limitation, for lack of use or if HOO-R-U believes that you have violated or acted inconsistently with the letter or spirit of these Terms of Service or the Privacy Policy. Any suspected fraudulent, abusive or illegal activity that may be grounds for termination of your use of the Services may be referred to appropriate law enforcement authorities. HOO-R-U may also in its sole discretion and at any time discontinue providing the Services, or any part thereof, with or without notice. You agree that any termination of your access to the Services under any provision of this Terms of Services may be effected without prior notice, and acknowledge and agree that HOO-R-U may immediately deactivate or delete your account and all related information and files in your account and/or bar any further access to such files or the Services. Further, you agree that HOO-R-U will not be liable to you or any third party for any termination of your access to the Services.

User Disputes

You agree that you are solely responsible for your interactions with any other user in connection with the Services, and HOO-R-U will have no liability or responsibility with respect thereto. HOO-R-U reserves the right, but has no obligation, to become involved in any way with disputes between you and any other user of the Services.

General

These Terms of Service constitute the entire agreement between you and HOO-R-U and govern your use of the Services, superseding any prior agreements between you and HOO-R-U with respect to the Services. You also may be subject to additional terms and conditions that may apply when you use affiliate or third party services, third party content or third party software (including without limitation Social Media Services). These Terms of Service will be governed by the laws of the State of California without regard to its conflict of law provisions. With respect to any disputes or claims not subject to arbitration, as set forth above, you and HOO-R-U agree to submit to the personal and exclusive jurisdiction of the state and federal courts located within San Francisco County, California. The failure of HOO-R-U to exercise or enforce any right or provision of these Terms of Service will not constitute a waiver of such right or provision. If any provision of these Terms of Service is found by a court of competent jurisdiction to be invalid, the parties nevertheless agree that the court should endeavor to give effect to the parties' intentions as reflected in the provision, and the other provisions of these Terms of Service remain in full force and effect. You agree that regardless of any statute or law to the contrary, any claim or cause of action arising out of or related to use of the Services or these Terms of Service must be filed within one (1) year after such claim or cause of action arose or be forever barred. A printed version of this agreement and of any notice given in electronic form will be admissible in judicial or administrative proceedings based upon or relating to this agreement to the same extent and subject to the same conditions as other business documents and records originally generated and maintained in printed form. The section titles in these Terms of Service are for convenience only and have no legal or contractual effect. Notices to you may be made via either email or regular mail. The Services may also provide notices to you of changes to these Terms of Service or other matters by displaying notices or links to notices generally on the Services.

Your Privacy

At HOO-R-U, we respect the privacy of our users. For details please see our Privacy Policy above. By using the Services, you agree and consent to our collection and use of personal data as outlined therein and you agree to abide by and not violate such Privacy Policy on your part.

Notice for California Users

Under California Civil Code Section 1789.3, users of the Services from California are entitled to the following specific consumer rights notice: The Complaint Assistance Unit of the Division of Consumer Services of the California Department of Consumer Affairs may be contacted in writing at 1625 North Market Blvd., Suite N 112, Sacramento, CA 95834, or by telephone at (916) 445-1254 or (800) 952-5210.

Questions? Concerns? Suggestions?

Please contact us at support@HOO-R-U.com or

• HOO-R-U, LLC.,
• 4 Thatcher Rd.
• Tenafly, NJ 07670
• Fax: 201-227-7693

to report any violations of these Terms of Service or to pose any questions regarding this Terms of Service or the Services.

###