Beasty Easty Hotdogger Challenge Week 2024

Linking Portland, Maine, Through Oscar Mayer Magic: A Week with the East Team

During our Oscar Mayer Hotdogger challenge week, the East Team brought joy, smiles, and community spirit to Portland, Maine, with a series of creative events centered around the iconic Wienermobile. Our mission was clear-cut—mustard the community’s love for Oscar Mayer while supporting a bunderful cause. Partnering with Wayside Food Programs and local restaurants, we ketchup’d on the importance of giving back by collecting nonperishable food items at each event. These donations were relished by local families in need during the holidays. To add some sizzle, donors were entered into a raffle for exclusive Oscar Mayer Wienermobilia, sparking even more excitement. Meanwhile, our Oscar Mayer Restaurant Tour encouraged restaurants to put their own creative spin on traditional Oscar Mayer meats, proving there’s no topping the endless possibilities of Oscar Mayer-inspired dishes.