Hello, and a humble welcome to my homepage. I am
an academic economist working on industrial economics, with a specialism in the economics of technology and competition in digital markets;
Professor of Digital Markets and Competition at the Oxford Internet Institute, University of Oxford;
an Associate Editor of the Journal of Industrial Economics and the Journal of Competition Law & Economics;
a multi-prize-winning teacher who lectures on the economics of the digital economy.
Below is a non-technical summary of my research interests. You can read more about my work and find copies of my papers using the links for research and C.V. above.
I work on projects that apply economics to help understand how markets for technology goods work, when such markets are most likely to fail, and what policymakers can do to fix them. I am particularly interested in the role of online platforms and online information intermediaries such as search engines or price comparison sites. Much of my work is motivated by ongoing policy or regulatory challenges, and I also work with government, policy making bodies, and regulators to implement insights from my work (and from economics more generally) in policy.
High-level examples of the kinds of topics that I have covered in my research include
competition in data-rich markets;
the effects of intermediary bias on competition and its implications for consumers;
bundling in technology markets;
price comparison websites and market structure;
the truthfulness of online advertising;
bidding strategies in online auctions.
Formally, most of my research falls within the domain of applied economic theory—especially industrial organisation, information economics, competition (antitrust) policy, and other applications of game theory.
This work has been done alongside superb coauthors, whose own web pages can be found via the links page.
Greg Taylor, Oxford Internet Institute, University of Oxford, 1 St Giles, Oxford OX1 3JS, UK.