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Household Discourse Products: How Greenwashing Impacts Us
Household Discourse Products: How Greenwashing Impacts Us
by Jacky Granados
by Jacky Granados
Author Bio: Aside from promoting educational justice and language appreciation, this author enjoys collecting books, talking about movies and annoying their cats about what books they read! :^)
Article Keywords:
Individualism: The belief in self-reliance above all else.
Recyclability: An item that is able to be recycled and reused in order to lessen waste and pollution.
Green Capitalism: The practice of integrating capitalism with eco-friendly practices.
Ambiguity is Not Always Black and White--It Can Be Green, too!
Ambiguity is Not Always Black and White--It Can Be Green, too!
by Isabelle Hutchins (She/They)
by Isabelle Hutchins (She/They)
ENG 492 Expository Assignment 2.docxClick on the box above to view this author's original contribution.
Author Bio: This author speaks 3 languages (Tagalog, English, and Japanese), and is a Philippine-born native. In addition to conducting research in Austronesian languages and advocating for heritage speakers' access to educational resources, this author enjoys karaoke and reading anything available under the sun. They are also currently a Mellon Mays Undergraduate Fellow (MMUF).
Article Keywords:
Greenwashing: A form of advertising or marketing spin in which green PR and green marketing are deceptively used to persuade the public that a corporation's or organization's products are environmentally friendly.
Environmentally conscious: The level at which someone knows and understands the impact of human actions on the environment.
Greenwashing sin of vagueness: A claim that is so poorly defined or broad that its real meaning is likely to be misunderstood by the consumer.
Greenwash Your Guilt Away!
Greenwash Your Guilt Away!
by Jasmine Hernandez
by Jasmine Hernandez
Author Bio: When this author isn't heavily daydreaming, she enjoys drawing and reading manga.
Article Keywords:
Greenwashing: Marketing tactics used by companies to advertise their supposed sustainable products.
Eco-friendly: Refers to products that contribute to green living or practices that help to conserve natural resources.
Autoethnography: Cultural analysis through personal narrative and engaged inquiry.
The Justice in the Product
The Justice in the Product
by Satoshi Satou
by Satoshi Satou
Author Bio: I am a business major. I work for a major corporation earning an undisclosed amount. I have three kids and I am a married man. Above me is a picture of a fellow Satoshi, so I definitely look like this--just 20 years older.
Author Keywords:
The Sin of Vagueness: When a product's claim is so poorly defined or broad that its real meaning is likely to be misunderstood by others. This rhetorical strategy is used to intentionally misleading people into a false assumption based on vague/broad language.
Critical Discourse Analysis: A research method for studying language in relation to its context. Aims to understand how language is used in real life situations. An approach to critically analyzing texts with a view toward social critique that may assist with improving society.
Green Capitalism: Treats the environment as something that can be bought and sold. It promotes using/purchasing certain products as a solution to environmental issues, although many of these products may have deleterious effects on our natural resources and health. Ultimately, the promotion of accumulation has the effect of harming the environment for profit gains.
Behind the Scenes of the Products I Use
Behind the Scenes of the Products I Use
by Jessica Ochoa
by Jessica Ochoa
Author Bio: Hello, my name is Jessica. I am majoring in Psychology with a minor in English Language and Linguistics. Although I aspire to work in the MSW field of social work, I was inspired to minor in Linguistics because the “behind the scenes” of language caught my attention. Thus far, I have been learning so much more than what I originally expected, and I have been greatly enjoying the experience.
Article Keywords:
Green Consumerism: The practice of using environmentally friendly products that do not cause risk for human health and do not threaten the function of diversity to natural ecosystems.
Greenwashing: The act or practice of making a product, policy, activity, etc. appear to be more environmentally friendly or less environmentally damaging than it really is.
Ideology: A system of ideas and ideals, especially one which forms the basis of economic or political theory and policy.
Behind the Label
Behind the Label
by Andrea Vasquez
by Andrea Vasquez
Author Bio: Hello, I am Andrea Vasquez. I am an English Language and Linguistics major, with a Design minor, studying at California State University Dominguez Hills. I aspire to be a speech pathologist who can particularly assist the Zapotec community here in Los Angeles by providing culturally appropriate resources. I have completed research on a topic of great interest to me--the intergenerational cultural transmission of Zapotec language. Among the many pursuits I enjoy are video games, reading books for pleasure, and listening to music.
Article Keywords:
Critical Discourse Analysis: A method that is used to analyze visual representations that are normally accompanied by written texts (Budinsky & Bryant, 2013).
Plant-Derived: Describes an ingredient that initially began as a whole plant. However, this phrase may not take into account how the plant was processed.
USDA Certified: This phrase describes ingredients that are grown and processed according to federal guidelines.
Challenging my Consumerism: Disinfectants to Pesticides
Challenging my Consumerism: Disinfectants to Pesticides
by Andrew Sierra
by Andrew Sierra
Author Bio: Hello, I am an English Education major who is an aspiring teacher. This essay was conceived with the intent of challenging the standards of our daily consumption. We all live in an era in which the supply chain of many everyday products has been seized by the interests of international corporate Goliaths. Given these globalized impacts, I believe it is ever important to remain vigilant about whether the products we use are responsibly and sustainably sourced and manufactured. Supporting more sustainable products can help to mitigate environmental harms to our communities and collective health.
Article Keywords:
Greenwashing: When companies mislead consumers in regard to their environmental practices, or when companies exaggerate the environmental benefits of a product or service.
Green Ideology: This describes a political ideology that aims to foster an ecologically sustainable society.
U.S. Environmental Protection Agency: The federal agency tasked with protecting people and the environment through actions such as regulations, research, and sponsorship.
Shopping is Never a Bad Idea, Right?
Shopping is Never a Bad Idea, Right?
by Stephanie Henzon
by Stephanie Henzon
Author Bio: Greetings! My name is Stephanie Henzon. I am Master's student in the TESOL program at Cal State University Dominguez Hills. I enjoy creating content in online gaming. My essay discusses how word choices in product labeling can influence a buyer's decision on specific products using phrases such as "eco-friendly" and "recyclable". I also detail the importance of closely reading the fine print of product branding, in order to assess "eco-friendly" claims.
Article Keywords:
Eco-Friendly: Not harmful to the environment, or trying to help the environment (Cambridge Dictionary)
Convenience: The quality of being convenient, generally: i.e. of being suitable or well-adapted to the performance of some action or to the satisfying of requirements; suitability, commodiousness (Oxford Dictionary)
Greenwashing: (a) To mislead (the public) or counter (public or media concerns) by falsely representing a person, company, product, etc., as being environmentally responsible; (b) to misrepresent (a company, its operations, etc.) as environmentally responsible (Oxford Dictionary)
Greenwashing: Your Choice
Greenwashing: Your Choice
by Dulce Maria Gutierrez-McDonald
by Dulce Maria Gutierrez-McDonald
Author Bio: I am a senior at Cal State University Dominguez Hills majoring in English Linguistics. I love studying language through my major, and studying social justice through the Women’s Studies department on campus.
Article Keywords:
Greenwashing: The act of making false or misleading statements about the environmental benefits of a product or practice.
Safer Choice: Safer Choice is an EPA Pollution Prevention (P2) program, of the U.S. Environmental Protection Agency (EPA). The program facilitates practices that reduce, eliminate, or prevent pollution at its source, such as using safer ingredients in products. Safer Choice helps consumers, businesses, and purchasers find products that perform and contain ingredients that are safer for human health and the environment.
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