Contracted Work | @the.gemstudio (111k+ followers)
Managed and curated content for a personal Instagram account with a focus on fashion and jewelry, executing successful brand partnerships and collaborations. Created engaging, visually compelling content that resonated with followers.
Developed creative campaigns that highlighted products authentically, driving engagement and brand visibility within a competitive industry.
Leveraged insights and analytics to refine posting schedules, engagement tactics, and content formats, boosting follower interaction and overall brand reach.
Produced and edited high-quality video content aligned with audience interests, focusing on styling tips, product features, and unboxings to enhance viewer experience and promote brand messaging.
Social Media Consultant & Creator
Aiyu Swim | @aiyuswim | SEPT. 2024 - Present (Contracted)
Led creative direction and content strategy, handling photography, editing, and posting for a dynamic startup.
Planned and executed 75% of major content shoots, including photography and editing.
Conducted market research to gather data and inform strategy.
Wore multiple hats to support creative and strategic growth.
Personal Account | @gracieadeline IG | @graciegirlll20 TikTok | JUNE 2016 - Present
https://www.tiktok.com/@graciegirlll20
Managed and curated content for a personal Instagram account with a focus on fashion and jewelry, executing successful brand partnerships and collaborations. Created engaging, visually compelling content that resonated with followers.
Developed creative campaigns that highlighted products authentically, driving engagement and brand visibility within a competitive industry.
Leveraged insights and analytics to refine posting schedules, engagement tactics, and content formats, boosting follower interaction and overall brand reach.
Produced and edited high-quality video content aligned with audience interests, focusing on styling tips, product features, and unboxings to enhance viewer experience and promote brand messaging.
Trending With Trina | @trending_with_trina | JUNE 2024 - Present
Oversaw the social media strategy for an affiliate marketer, leveraging AI tools and market research to optimize content and drive growth. Spearheaded brand negotiations and creative campaigns to expand audience reach and engagement.
Increased Instagram follower count by 5% in six months through consistent engagement and targeted outreach.
Revamped underutilized social channels, doubling overall reach and improving brand visibility.
Developed and executed video content strategies tailored to audience preferences and market trends.
Instagram Story Campaign Design for Targeted Audience Engagement and Sales Growth
Swipe through to view a custom-designed Instagram Story campaign I created to elevate my employer's social media presence, increase audience engagement, and drive sales. This campaign was specifically crafted with the goal of reaching a wider audience, particularly targeting college students and parents—two key demographics that are highly relevant to our brand.
Inspired by the layout and visual appeal of a high-end magazine, the design aimed to blend style with functionality, delivering a seamless and engaging experience for the viewer.