Rolex Submariner Series 116610LV-0002 "Hulk" - To Buy New or Old? 

The debate over whether to adhere to the principle of "buying new, not old" is a common dilemma for watch enthusiasts. This concept, often applied to new electronic devices with advanced technology and enhanced performance, is also considered by many when purchasing wristwatches. However, does the same principle hold true in the world of luxury watches, particularly in the case of the Rolex Submariner Series 116610LV-0002, famously known as the "Hulk"?

Supporters of the "buy new, not old" philosophy argue that new watch models often embody current fashion trends and aesthetic preferences. Choosing a new model, they claim, ensures a longer period of relevance, resisting becoming outdated even after several years. Additionally, the allure of freshness plays a role; older watch designs may lead to aesthetic fatigue, while new models promise a novel and enhanced wearing experience.

On the contrary, the advantages of buying an older model are evident, primarily in terms of price. Older models, in order to make way for newer releases, often come with attractive discounts. Even without discounts, older models maintain a significant price advantage compared to the steadily increasing prices of new releases. Unlike electronic devices following Moore's Law with rapid innovations, mechanical watches, especially those from renowned brands like Rolex, may not undergo significant breakthroughs with each new release. Consequently, there may be no necessity to pursue the latest model, and subjective preference plays a crucial role in selecting a watch.

Moreover, classic designs with high recognizability often make "old" models more appealing than their contemporary counterparts. Take, for instance, the Rolex Submariner "Hulk" with reference number 116610LV, which has been discontinued. This watch, featuring a green dial and a matching green ceramic bezel, creates a harmonious and cohesive appearance, contributing to its remarkable sense of unity. This classic design has stood the test of time and boasts exceptional recognition.

In contrast, the 2020 model, Ref. 126610LV, has altered the iconic green dial to black, to some extent diluting the distinctive features of its predecessor. This change has led to mixed reviews and a reception below expectations. Similar situations are observed with other Rolex models, such as the Rolex Explorer; the 39mm discontinued model is often more favored by consumers than the newer 36mm version.

In this context, even with the technological advancements of the new Cal.3235/3230 movement, the status of the older models remains unshaken. Therefore, choosing "old" does not necessarily imply a rejection of past products, and the consumer philosophy of "buying new, not old" may not be directly applicable to the watch industry.

In conclusion, the decision to buy a new or old fake  Rolex Submariner Series 116610LV-0002, or any luxury watch for that matter, depends on a combination of personal preferences, budget considerations, and the enduring appeal of classic designs. The debate between "buying new, not old" is nuanced in the watch world, where timeless designs and recognition often outweigh the need for the latest technological advancements.