Japan Orange Juices Market was valued at USD 1.1 Billion in 2022 and is projected to reach USD 1.5 Billion by 2030, growing at a CAGR of 4.0% from 2024 to 2030.
Japan's Orange Juice Market Faces Supply Challenges Amid Global Disruptions
Japan's orange juice industry is confronting significant challenges as global supply disruptions and economic factors impact availability and pricing. citeturn0search0
Declining Imports and Rising Prices
In 2022, Japan imported approximately 27.45 million kilograms of orange juice, valued at $58.02 million. This marked a decrease from 2021, when imports totaled 30.49 million kilograms worth $58.96 million. citeturn0search2 The import price per liter nearly doubled from 267 yen in 2021 to 491 yen in 2023, driven by supply shortages due to adverse weather conditions and diseases affecting major orange-producing regions like Brazil and the United States. citeturn0search0
Impact on Domestic Producers
These supply constraints have led Japanese beverage companies to adjust their product offerings. For instance, Morinaga Milk Industry Co. temporarily halted shipments of its Sunkist Orange 100% juice brand in June 2024, with no clear timeline for resumption. Similarly, Megmilk Snow Brand Co. suspended sales of certain Dole Orange 100% juice products since April 2023, limiting availability to smaller bottle sizes. citeturn0search0
Adaptation Strategies
Product Reformulation: Companies like Seven & i Holdings Co. have replaced their private brand 100% orange juice with a blend of orange and domestic mandarin juice to mitigate shortages.
Increased Domestic Sourcing: Ehime Beverage Inc. has raised the ratio of domestically produced mandarin juice in its products, rebranding them to emphasize local ingredients.
Research Initiatives: Suntory Holdings Ltd. is participating in international research projects aimed at developing disease-resistant citrus varieties to ensure sustainable juice procurement. citeturn0search0
Market Outlook
Forecasts indicate a gradual decline in Japan's domestic orange juice consumption, from 64.78 thousand metric tons in 2023 to an estimated 64.08 thousand metric tons by 2028. citeturn0search5 Factors contributing to this trend include shifting consumer preferences toward healthier beverages and demographic changes such as an aging population.
Industry Requirements
To navigate these challenges, the Japanese orange juice industry requires:
Diversified Supply Chains: Establishing relationships with alternative orange-producing countries to reduce reliance on specific regions.
Investment in Research: Supporting initiatives to develop disease-resistant citrus crops and sustainable farming practices.
Product Innovation: Creating new beverage blends that incorporate locally sourced fruits to appeal to health-conscious consumers.
Currency Risk Management: Implementing strategies to mitigate the impact of currency fluctuations on import costs.
By addressing these requirements, Japan's orange juice industry can enhance its resilience against global supply disruptions and evolving consumer demands.
Note: While this article focuses on the orange juice market, similar supply chain challenges can affect other industries, such as the "100 Gigabit Fiber Optic Transceiver Market," underscoring the importance of strategic planning and adaptability.
Get an In-Depth Research Analysis of the Japan Orange Juices Market Size And Forecast [2025-2032]
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By the year 2030, the scale for growth in the market research industry is reported to be above 120 billion which further indicates its projected compound annual growth rate (CAGR), of more than 5.8% from 2023 to 2030. There have also been disruptions in the industry due to advancements in machine learning, artificial intelligence and data analytics There is predictive analysis and real time information about consumers which such technologies provide to the companies enabling them to make better and precise decisions. The Asia-Pacific region is expected to be a key driver of growth, accounting for more than 35% of total revenue growth. In addition, new innovative techniques such as mobile surveys, social listening, and online panels, which emphasize speed, precision, and customization, are also transforming this particular sector.
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Growing demand for below applications around the world has had a direct impact on the growth of the Japan Orange Juices Market
Fresh Squeezed Orange Juice
Concentrated Orange Juice
Premade or Packaged Orange Juice
Organic Orange Juice
Flavored Orange Juice (e.g., with added fruits or herbs)
Glass Bottles
Plastic Bottles
Tetra Packs
Cans
Economy Packs (Bulk Packaging)
Residential Consumers
Restaurants and Cafés
Hotels and Resorts
Offices and Corporate Catering
Retail and Supermarkets
Vitamin C Fortified Orange Juice
Calcium-Enriched Orange Juice
100% Pure Orange Juice
Low Sugar or Sugar-Free Orange Juice
Added Fiber Orange Juice
Premium Orange Juice
Mid-Range Orange Juice
Economy Orange Juice
Discount Brands
Private Label Products
Asia-Pacific (China, Japan, Korea, India, Australia, Indonesia, Thailand, Philippines, Malaysia and Vietnam)
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1. Introduction of the Japan Orange Juices Market
Overview of the Market
Scope of Report
Assumptions
2. Executive Summary
3. Research Methodology of Verified Market Reports
Data Mining
Validation
Primary Interviews
List of Data Sources
4. Japan Orange Juices Market Outlook
Overview
Market Dynamics
Drivers
Restraints
Opportunities
Porters Five Force Model
Value Chain Analysis
5. Japan Orange Juices Market, By Type
6. Japan Orange Juices Market, By Application
7. Japan Orange Juices Market, By Geography
Asia-Pacific
China
Japan
Korea
India
Australia
Indonesia
Thailand
Philippines
Malaysia and Vietnam
8. Japan Orange Juices Market Competitive Landscape
Overview
Company Market Ranking
Key Development Strategies
9. Company Profiles
10. Appendix
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