I was assigned to spearhead a lead magnet project with a tight deadline of 4 days, as my client had unexpectedly secured a speaking engagement with a like-minded community (potential good leads). This project encompassed three main categories:
Affiliate Link and QR Code Creation: I delegated the creation of affiliate links while I handled the QR code creation.
Lead Magnet PDF Creation: With the ad copy already prepared, I provided insights and oversaw the PDF's design in collaboration with our graphic artist.
Landing Page Construction and Automation Workflows: I duplicated our lead magnet landing page template, integrating the QR code and PDF. Additionally, I developed automation processes to trigger internal notifications, create a pipeline, and send emails to those who opted in via the QR code.
We successfully completed the project within 3 days, and on the final day, we conducted testing to ensure no further iterations were necessary. My client expressed great satisfaction with our work, considering the remarkable results achieved within the constrained timeframe.