How to get listed on Apple Maps in 2025
To get a local business listed on Apple Maps, follow these steps using Apple Business Connect, a free tool launched in 2023 to manage your business listing across Apple’s ecosystem. This process is crucial for boosting local SEO and visibility to millions of iPhone users who rely on Apple Maps and Siri for local searches.
1. **Create or Use an Apple ID**:
- You’ll need an Apple ID to access Apple Business Connect. If you don’t have one, create it at appleid.apple.com. This can be done on any device, including non-Apple devices like a PC or Android.[](https://localiq.com/blog/add-business-on-apple-maps/)[](https://www.localfalcon.com/blog/how-to-add-your-business-to-apple-maps)
- For agencies managing multiple businesses, consider creating a “Third-Party Partner” account to avoid using a personal Apple ID.[](https://localsearchforum.com/threads/getting-a-clients-physical-location-added-to-apple-maps.61156/)
2. **Access Apple Business Connect**:
- Go to businessconnect.apple.com and sign in with your Apple ID. Agree to the terms and conditions if prompted.[](https://www.mobal.io/blog-posts/how-to-list-your-business-on-apple-maps-a-step-by-step-guide)
- Select your business type: “Small Business” (under 25 locations), “Enterprise” (over 25 locations), or “Third-Party Partner” (for agencies).[](https://www.localfalcon.com/blog/how-to-add-your-business-to-apple-maps)
3. **Search for or Add Your Business**:
- Enter your business name in the search bar. If it appears, it may already be listed (often pulled from third-party sources like Yelp). Click to claim it.[](https://localiq.com/blog/add-business-on-apple-maps/)[]
- If not listed, select “Add a new location with this name” and provide accurate details: business name, physical address, phone number, website URL, and business category (e.g., restaurant, retail). Choose a primary category and optional secondary categories to improve search relevance.[]
4. **Verify Your Business**:
- Apple requires verification to prevent fake listings. You’ll receive a text with a verification code to the listed business phone number. Enter this code to proceed.[](https://localiq.com/blog/add-business-on-apple-maps/)
- Verification typically takes 4-5 days, after which you’ll get a confirmation email or follow-up questions from Apple to ensure legitimacy.[](https://localiq.com/blog/add-business-on-apple-maps/)[]
- For businesses already listed, you may need to claim and verify ownership by following similar steps. If you’re not the administrator, you’ll need to claim the listing first.[]
5. **Optimize Your Listing**:
- Once verified, enhance your listing via Apple Business Connect:
- **Accurate NAP**: Ensure Name, Address, and Phone Number (NAP) are consistent with other platforms (website, Google Business Profile, Yelp) to boost local SEO.[]
- **Business Details**: Add hours of operation, a compelling description with relevant keywords (e.g., “Italian restaurant in Chicago”), high-quality photos, logo, and social media links.[]
- **Calls-to-Action**: Include links for reservations, appointments, or ordering (e.g., “Book a table”).[]
- **Reviews**: Apple Maps pulls reviews from Yelp and TripAdvisor, so optimize those profiles. Encourage check-ins to boost engagement and rankings.[]
- Update details regularly, especially for holiday hours or promotions, to maintain accuracy.[]
**Important Notes**:
- **Eligibility**: Apple Maps only supports businesses with a physical storefront or commercial location where customers can visit without an appointment. Service-area businesses (e.g., plumbers, electricians) without a public address may not be eligible, though some report inconsistencies where competitors with home addresses are listed.[]
- **Local SEO Benefits**: Listing on Apple Maps enhances visibility in Siri voice searches and integrates with Apple Wallet, Messages, and CarPlay, reaching a targeted audience with high purchase intent.[]
- **Tools for Efficiency**: Use tools like Semrush’s Listing Management, Mobal, or SOCi to streamline listing updates across multiple platforms, including Apple Maps, ensuring NAP consistency.[]
- **Challenges**: Some businesses face issues with verification delays or restrictive policies for non-storefront businesses. If denied, ensure your address is visible (unlike Google, Apple doesn’t allow hiding addresses).[]
**Why It Matters**: Apple Maps sees billions of weekly searches and is the default navigation app for iOS users (over 50% of U.S. smartphone users). Optimizing your listing can drive foot traffic, improve local SEO, and capture customers searching via Siri or Apple Maps.[]
For further assistance, visit Apple Business Connect (businessconnect.apple.com) or explore local SEO tools like Semrush (semrush.com) or Mobal (mobal.io). If issues persist, contact Apple Support or check forums like localsearchforum.com for community advice.[]