This course is an introduction to financial accounting from a user's perspective.
This introductory part covers the four main financial statements, basic vocabulary in financial reporting, and some case studies like Pepsico, Peugeot, Starbucks and Coca-Cola. The main objective is to understand the relationship between different types of information and their meaning.
This part covers the basis of financial ratios, common-size statements, and trend analysis. Some concrete cases, such as Google, Hermes, GAP, and H&M, are used to illustrate how to identify a company's business model from its financial information.
Students are expected to conduct analysis using financial and nonfinancial parts of reports. We will use cases of Japanese companies like Itoki.