Whipping up persuasive, immersive content that makes people late for work – it's my 23/7 passion (because you have to sleep a little). My diverse capers as an award-winning adwriter in 3 countries, pharma/healthcare copywriter, brand evangelist, global community manager, New York Times-reviewed author and solo world bicycle adventurer have been featured in Forbes, Fast Company, Harvard University curriculums, Good Morning Australia and the word-of-mouth marketing press.

The Handsomest Man in Cuba, chronicling my solo Cuba exploration on a folding bike was a  New York Times Book Review and Guardian.com Top 10 pick.

I'm also a certified yoga instructor (because you have to move a little), founding FastCompany thought leader, contemporary art addict (@chelseagallerista), food critic (cheapnchoosy.blogspot.com ) and inventor of useful things - need to stay alive on your bike? (www.trafficconebag.com)