Packaged Drinking Water Market was valued at USD 200 Billion in 2022 and is projected to reach USD 350 Billion by 2030, growing at a CAGR of 7.5% from 2024 to 2030.
The packaged drinking water market is segmented into several applications, which cater to different consumer needs and preferences. The key applications in this market include mineral water companies, drinks companies, household use, and others. Each of these segments plays a critical role in shaping the market dynamics, and their unique characteristics contribute to the overall growth of the packaged drinking water industry. The global demand for packaged drinking water has seen significant growth, driven by factors such as health consciousness, convenience, and growing awareness about the quality of water consumed by consumers. These factors have made packaged water a preferred choice for consumers across various regions.
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The mineral water segment of the packaged drinking water market primarily caters to consumers who prefer water with natural minerals, such as calcium, magnesium, and potassium. These minerals are considered essential for maintaining good health, which has led to an increase in demand for mineral water. Mineral water is often marketed as a healthier alternative to regular bottled water due to its added benefits. Companies producing mineral water focus on sourcing water from natural springs, ensuring that the water retains its mineral content and is free from contaminants. The increasing awareness about the health benefits of minerals and trace elements in water has driven the growth of this segment.
As consumers become more health-conscious, the demand for mineral water continues to rise. Mineral water companies have increasingly focused on product innovation, offering a variety of flavors and packaging options to cater to different consumer preferences. Furthermore, sustainability efforts such as using recyclable packaging and ensuring eco-friendly production processes have become key priorities for companies in this segment. The market is also benefiting from the growing inclination toward premium water products that offer enhanced health benefits, thus contributing to the expansion of the mineral water subsegment.
The drinks company segment of the packaged drinking water market involves companies that package water and use it as a base for other beverages, such as flavored water, carbonated drinks, and energy drinks. As consumers seek more variety in their hydration options, drinks companies are capitalizing on the demand for flavored and enhanced waters, which offer refreshing alternatives to traditional sodas and sugary drinks. These beverages are often marketed as healthier options, with added nutrients, electrolytes, or vitamins that appeal to health-conscious consumers. The rise of functional drinks, which offer hydration combined with added health benefits, is also contributing to the growth of this segment.
Drinks companies are increasingly innovating to offer a broader range of products that cater to the preferences of different age groups, especially millennials and Generation Z. Many of these companies are tapping into the growing demand for plant-based, organic, and naturally flavored beverages. Additionally, the growing trend of fitness and wellness has led to an increase in the consumption of beverages that are marketed as functional, helping to promote better health. This shift in consumer preferences toward healthier and more sustainable drink options is likely to continue driving the packaged drinking water market, particularly within the drinks company segment.
The household use segment remains one of the largest applications in the packaged drinking water market. Packaged water, including both bottled water and water delivered in bulk, has become a staple in many households. Convenience, quality assurance, and ease of access to drinking water are the primary factors driving demand in this segment. Families are increasingly opting for bottled water or home delivery services, especially in urban areas, to ensure access to clean and safe drinking water. This trend is largely attributed to concerns over tap water quality and the growing focus on health and well-being.
In addition to bottled water, household use also includes water dispensers and refillable water bottles, which are common in households that prefer bulk purchases. With the increasing availability of convenient delivery services and automated dispensers, the segment continues to grow. Furthermore, the rise of premium water options, including mineral and flavored waters, is increasingly influencing household choices. As consumers continue to prioritize their health and well-being, the household use subsegment is expected to experience consistent growth in the coming years, driven by the demand for high-quality and readily available drinking water solutions.
The 'Other' application category in the packaged drinking water market includes various niche segments that do not fall into the traditional mineral water, drinks, or household categories. This can include water used for industrial purposes, including in food processing or for use in certain medical and pharmaceutical applications. The rise of specialty water products, such as spring water, glacier water, and artisanal water, also falls under this category. These products are often marketed as luxury or premium products and cater to specific consumer needs, such as those with dietary restrictions or preferences for unique water sources.
Furthermore, the 'Other' segment includes water used in foodservice industries, such as restaurants, hotels, and catering services. These businesses often purchase large quantities of packaged drinking water for customer use. As consumers seek more differentiated and quality-driven options, companies are innovating to offer water with unique qualities, such as high mineral content, low sodium, or specialized purification processes. As consumers' desire for premium and distinctive water products continues to grow, the 'Other' segment in the packaged drinking water market is likely to expand alongside broader market trends.
The packaged drinking water market is witnessing several key trends that are influencing its growth and shaping consumer preferences. One of the most prominent trends is the growing demand for health-conscious and functional water products. As more consumers focus on their health and wellness, they are seeking water options that offer added benefits, such as enhanced hydration, electrolytes, vitamins, and minerals. This trend is driving the growth of flavored waters, electrolyte-infused waters, and waters with functional ingredients designed to improve energy levels, digestion, and overall health.
Another trend gaining traction in the market is the increased focus on sustainability and eco-friendly packaging. With growing concerns over plastic pollution, consumers are becoming more conscious of the environmental impact of bottled water. In response, companies are increasingly adopting sustainable packaging solutions, such as biodegradable bottles, glass containers, and recyclable materials. Additionally, brands are prioritizing water conservation efforts, ethical sourcing practices, and responsible production methods to appeal to environmentally conscious consumers. As the demand for more sustainable products continues to rise, this trend is expected to have a significant impact on the packaged drinking water industry.
The packaged drinking water market presents numerous opportunities for growth, particularly in emerging markets where access to clean water is a challenge. With rising urbanization and changing lifestyles in developing countries, the demand for packaged drinking water is expected to surge. Furthermore, the increasing awareness about the importance of hydration, coupled with the convenience of packaged water, presents an opportunity for brands to expand their customer base. Companies can tap into this growing market by introducing affordable, high-quality, and convenient water solutions that meet local needs.
Additionally, the growing trend toward premium and functional water products offers significant opportunities for innovation. Consumers are increasingly seeking water products that provide added health benefits, such as detoxification, weight management, and improved skin health. Companies that focus on innovation and product differentiation will be well-positioned to capture the attention of health-conscious consumers. By offering water products with unique qualities, such as high antioxidant content or alkaline properties, brands can cater to niche markets while driving growth in the overall packaged drinking water industry.
1. What factors are driving the growth of the packaged drinking water market?
The growth of the packaged drinking water market is primarily driven by rising health consciousness, increased demand for convenience, and growing concerns over the quality of tap water.
2. How is sustainability affecting the packaged drinking water market?
As environmental concerns rise, companies are increasingly adopting eco-friendly packaging and sustainable production practices to appeal to environmentally conscious consumers.
3. What are the main applications in the packaged drinking water market?
The main applications include mineral water companies, drinks companies, household use, and other niche applications such as foodservice and industrial uses.
4. How are drinks companies influencing the packaged drinking water market?
Drinks companies are driving innovation in the market by introducing flavored and functional water products, catering to consumer preferences for variety and health benefits.
5. What role does household use play in the packaged drinking water market?
Household use is a major segment, driven by consumer demand for convenient and safe drinking water options, including bottled water and home delivery services.
6. What are the key trends in the packaged drinking water market?
Key trends include the demand for functional water products, sustainability in packaging, and increased consumer focus on health and wellness.
7. How is the demand for premium water products impacting the market?
The demand for premium water, such as mineral and flavored water, is growing as consumers prioritize quality and health benefits in their beverage choices.
8. What are the growth opportunities in emerging markets for packaged drinking water?
Emerging markets offer significant growth opportunities due to increasing urbanization, rising incomes, and the need for accessible clean water.
9. How are packaged drinking water companies addressing environmental concerns?
Companies are focusing on sustainable packaging solutions, including recyclable materials and biodegradable bottles, to reduce their environmental footprint.
10. What is driving the growth of flavored and functional water products?
The growth of flavored and functional water is driven by the rising demand for healthier hydration options, with added vitamins, minerals, and electrolytes for enhanced health benefits.
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Amcor
Ball Corporation
BEMIS
Crown Holdings
O-I
Allied Glass
Ardagh Group
Can Pack Group
CKS Packaging
Evergreen Packaging
Genpak
HUBER Packaging
AptarGroup
International Paper
Kian Joo
Mondi
Parksons
By the year 2030, the scale for growth in the market research industry is reported to be above 120 billion which further indicates its projected compound annual growth rate (CAGR), of more than 5.8% from 2023 to 2030. There have also been disruptions in the industry due to advancements in machine learning, artificial intelligence and data analytics There is predictive analysis and real time information about consumers which such technologies provide to the companies enabling them to make better and precise decisions. The Asia-Pacific region is expected to be a key driver of growth, accounting for more than 35% of total revenue growth. In addition, new innovative techniques such as mobile surveys, social listening, and online panels, which emphasize speed, precision, and customization, are also transforming this particular sector.
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Growing demand for below applications around the world has had a direct impact on the growth of the Global Packaged Drinking Water Market
Mineral water Company
Drinks Company
Household Use
Other
Based on Types the Market is categorized into Below types that held the largest Packaged Drinking Water market share In 2023.
Metal Bottle
Glass Bottle
Plastic Bottle
Global (United States, Global and Mexico)
Europe (Germany, UK, France, Italy, Russia, Turkey, etc.)
Asia-Pacific (China, Japan, Korea, India, Australia, Indonesia, Thailand, Philippines, Malaysia and Vietnam)
South America (Brazil, Argentina, Columbia, etc.)
Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa)
1. Introduction of the Global Packaged Drinking Water Market
Overview of the Market
Scope of Report
Assumptions
2. Executive Summary
3. Research Methodology of Verified Market Reports
Data Mining
Validation
Primary Interviews
List of Data Sources
4. Global Packaged Drinking Water Market Outlook
Overview
Market Dynamics
Drivers
Restraints
Opportunities
Porters Five Force Model
Value Chain Analysis
5. Global Packaged Drinking Water Market, By Type
6. Global Packaged Drinking Water Market, By Application
7. Global Packaged Drinking Water Market, By Geography
Global
Europe
Asia Pacific
Rest of the World
8. Global Packaged Drinking Water Market Competitive Landscape
Overview
Company Market Ranking
Key Development Strategies
9. Company Profiles
10. Appendix
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