Market Opportunity

The problem that we are trying to solve is that there are many gym goers and everyday people who are unable to hit their daily protein intake goal. This could be for many reasons such as not enough time in the day to cook nutritious meals in order to hit their intake amount. That's where we step in. With a protein shake that is made with clean ingredients, is quick and easy and has a high enough protein concentration to the point where consumers are able to be satisfied with how they are approaching their health. 

This problem is a huge need because as mentioned people do not have time to hit their protein intake goal. Protein is an essential part of the human diet. Without it, things such as physical and cognitive issues start to become a problem and overall reduces the quality of life. (Click here)

Our target market will include people such as teenagers, young adults, and older adults both male and female who live in urban and suburban areas. This could also include groups such as students and young professionals who do not have the funds or time to hit their daily protein intake goal, gym goers, or older people just looking for a way to boost their overall health and wellness.