To position the real estate website for Healdsburg, CA, I started with an SEO audit. I checked the page's speed, ease of use, and visibility in search results. By improving the site's load time, mobile friendliness, and search visibility, I made it easier for home buyers, sellers, and visitors to find and navigate the site. Traffic increased 3.8 times, and the website's CTR reached 7.6%.

 For the Blog Strategy, I focused on aligning content with user search intent and carefully planning long-tail keywords around specific real estate terms and trending topics. Depending on what the user wants to achieve, search intent can be categorized into four types: informational, navigational, commercial, and transactional. Depending on what the user wants to achieve, search intent can be

For instance, informational blog posts use long-tail keywords like "How to finance your home purchase in Healdsburg" or "What to know before moving to Healdsburg." On the other hand, pages aimed at booking a meeting with a realtor fall under commercial intent, using keywords like "best realtor in Healdsburg" or "Zillow agents in Healdsburg."

Additionally, I used relevant backlinks to credible sources or related posts from Healdsburg Luxury Living (HLL) to strengthen content positioning. Finally, added visual content like photos and infographics to create a visually appealing website.

 Website optimization since April 2024

 Impressions per month: 8.7K | Clicks per month: 700 | CTR: 7.6%