The badge of the Indian e-commerce platform has both its text and graphical parts very strong and bright. The logotype from the Flipkart badge is set in a bold slanted sans-serif font with the bright blue title case letters massive and stable. The font, used for this insignia is something in between Eigerdals Extended Black Italic and Chopsee Softee Bold Italic types.

In terms of colors, the Flipkart logo is all about brightness and intensity. The palette of the badge is based on blue and yellow, the colors standing for quality and reliability (blue), and energy and passion (yellow). The combination of these bright shades makes the platform stand out in the list of its competitors.


Flipkart Logo Download


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Started as a small, limited online store, Flipkart has expanded year after year until it has become a serious competitor to Amazon. It now also includes a mobile payment service that operates under the same logo as the parent company. And she has two of them, and both are related to the topic of sales.

Both logos are based on the name and trade theme, expressed in different elements. If earlier it was associated with a grocery cart, now the emphasis has shifted to a shopping bag for shopping. In both the first and second versions, the designers kept the same palette by simply rearranging the colors.

The color of the logo is stable because almost the same range is presented in both the debut and the current versions. The current emblem uses a selection of colors from Vivid Orange Peel, Banana Yellow, and True Blue, which were combined by Keshav Naidu.

I was fairly zapped at Anand Halve's view on Flipkart's logo change in AdAge India. Now, I really respect Mr.Halve given his work and experience, but I think I have the right (if not temerity) to disagree with this point of view... and explain the reason behind it.


I believe a big reason for the logo change is mobile app recognition! All earlier logos of Flipkart just had the name wriitten. This was particularly for the website, top-left section.

The 'F' icon was not present in the website, on those logos - it simply happened to be the first letter of the name. It was isolated in a mobile screen because it was not the full name and was merely the first letter with an outline of a shopping cart. I remember worrying about it as being confused with Facebook, Flickr etc. on a mobile screen back when I was there.

I think this makes a BIG difference, when the user is staring at 30+ icons all over the mobile screen day in and day out. The more people see and notice the name+icon combo, the more they are likely to subconsciously think of it as THE shopping app. And the more Flipkart advertises/popularizes this logo, the more the chance of people automatically moving to the 'shopping means Flipkart' idea, particularly on their mobile. It's almost as if Flipkart wants people to click on the new shopping bag+F icon when they think of buying anything. And that's the right direction too, in any case - be the most considered, default shopping app... on the mobile screen.

The logo is a great update for the mobile-first customer. It's a different issue that I, personally, have a problem with shopping on mobile and prefer larger screens (or start with mobile and complete on another screen), but I'm sure the smart folks in Flipkart use data to make decisions on things like Myntra going app-exclusive.

In 2015, Flipkart unveiled its new logo that incorporates a shopping bag icon with the letter "f" and a wordmark to the left. The wordmark appears to be inspired by the Riona Sans Bold Italic font designed by Mika Melvas. You may find more details about the font here.

The original version used a Dundee RR Condensed Extra Bold font as a base to make its own custom wordmark. The second logo featured a font similar to Riona Sans Bold Italic designed by Mika Melvas. It has more rounded and smooth lines compared to the original logo. The company used a white, blue, and yellow color palette, although the blue has changed its shade. The blue gives an impression of a reliable and trustworthy company, and the yellow creates a positive and happy mood.

Flipkart introduced a new logo and brand identity on 28 May 2015, a few weeks after its subsidiary Myntra did so on 10 May. The string of the shopping bag contains a hidden smiling face. Riona Sans is the new corporate font.

After its sister platform, Myntra, Flipkart is also gearing up for its app-only debut and industry experts fear that the move will alienate many users from the platform. Highlighting that "inclusive" is core to its DNA, the company has executed an 'integrated rebranding' exercise, unveiling a new logo along with a strategic tagline 'Ab Har Wish Hogi Poori' - conceptualised by Lowe Lintas.

Conceptualised and designed by Flipkart's design team and an external agency Umbrella Design - the new brand identity represents Flipkart's vision of commerce in India, by reinstating its focus on the mobile platform. The 3D design and contrasting colour palettes in the new logo helps break the clutter and stand out on the mobile platform.

According to an official statement by the company, the new design captures the elements of playfulness and youthfulness. 'It retains elements that denote our legacy of being a strong, authentic, trustworthy and fast brand. The contrasting colour palettes and the 3D design help the logo stand out across all touch points, whether it is desktop, mobile, online or offline' - it states.

"This logo lacks simplicity and legibility that is required for mobile platforms. It won't be the most attractive logo," he opines, adding that the typo or weight could have been different and better for it to be attractive.

Sansare finds the old logo more cleverly designed with the 'F' of the logo integrated with a shopping cart icon. "It had speed lines which showed that shopping through Flipkart would be faster as compared to traditional shopping. The changes made in the logo are not working together as one unit," he says, adding that the logo does not do justice to the kind of rich shopping experience the platform provides.

A third party person or company should never use the Flipkart logo without the written permission of the copyright and/or trademark holder. For any usage of Flipkart logo and brand elements, please contact Flipkart directly to request a licensing agreement.

By downloading the Flipkart logo from Logo.wine you hereby acknowledge that you agree to these Terms of Use and that the artwork you download could include technical, typographical, or photographic errors. Logo.wine does not warrant that any of the materials on its website are accurate, complete or current.

The Flipkart logo is one of the Walmart logos and is an example of the retail industry logo from India. According to our data, the Flipkart logotype was designed for the retailindustry. You can learn more about the Flipkart brand on the flipkart.com website.

Most logos are distributed vector-based. There are several vector-based file formats, such as EPS, PDF, and SVG. Simple images such as logos will generally have a smaller file size than their rasterized JPG, PNG, or GIF equivalent. You can read more about Raster vs Vector on the vector-conversions.com.

Having the Flipkart logo as an SVG document, you can drop it anywhere, scaling on the fly to whatever size it needs to be without incurring pixelation and loss of detail or taking up too much bandwidth.

Logos fall into three classifications (which can be combined). Ideographs are abstract forms; pictographs are iconic, representational designs;Logotypes (or Wordmarks) depict the name or company's initials. Because logos are meant to represent companies brands or corporate identities and foster their immediate customer recognition, it is counterproductiveto redesign logos frequently.

A logo is the central element of a complex identification system that must be functionally extended to an organization's communications. Therefore, the design of logos and their incorporation into a visual identity system is oneof the most challenging and essential graphic design areas.

As a general rule, third parties may not use the Flipkart logo without permission given by the logo and (or) trademark owner Walmart. For any questions about the legal use of the logo, pleasecontact the Walmart directly. You can find contact information on the website flipkart.com.

We strive to find official logotypes and brand colors, including the Flipkart logo, from open sources, such as wikipedia.org, seeklogo.com, brandsoftheworld.com, famouslogos.net, and other websites; however, we cannot guaranteethe Flipkart logo on this web page is accurate, official or up-to-date. To get the official Flipkart logo, please get in touch with the Walmart directlyor go to flipkart.com.

By downloading the Flipkart logo from the Logotyp.us website, you agree that the logo provided "as-is." All the materials appearing on the Logotyp.us website (including company names, logotypes, brand names, brand colors, andwebsite URLs) could include technical, typographical, or photographic errors or typos.

We do not claim any rights to the Flipkart logo and provide the logo for informational and non-commercial purposes only. You may not use or register, or otherwise claim ownership in any Flipkart trademark, including asor as part of any trademark, service mark, company name, trade name, username, or domain registration. You do not suppose to share a link to this web page as the source of the "official Flipkart logo" Thank you.

The color yellow is a bright, cheerful color that is often associated with happiness, optimism, and sunshine. It is a warm color that is often used to create a happy and welcoming atmosphere. In design, yellow is often used to add a touch of cheerfulness and brightness to a space. In fashion, yellow is often used to add a pop of color to an outfit and can be used to create a playful, energetic look. The color yellow is also often associated with caution and warning, as it is the color of many traffic signs and warning lights.Blue is a color that is often described as cool, calming, and serene. It is typically associated with the sky and the ocean, and is often used to evoke feelings of tranquility and peacefulness. In terms of its visual appearance, blue is a primary color that is located on the opposite end of the spectrum from red. It is often described as a cool color, as it tends to recede and appear farther away than warm colors such as red, orange, and yellow. Blue is also often described as a soothing and relaxing color, and is often used in hospitals and other healthcare settings to promote a sense of calm and well-being. Blue is a popular color that is often used in fashion, design, and marketing. It is often paired with other colors to create a range of effects, and can be used to create a sense of contrast or to create a cohesive look. Blue is also a popular color for logos, branding, and other visual identity elements, as it is often associated with trustworthiness, reliability, and intelligence. ff782bc1db

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