Embedded Files
Education
Education
PhD. the Wharton School, University of Pennsylvania 2017
MS. Tsinghua University 2012
BS. Tsinghua University 2010
Research Papers
Research Papers
My current research interests: omnichannel operations management, social responsibility in operations management
Journal Publications:
Guo, Y., Gao, F., Zhang, W., & Ming, L. (2026) Omnichannel Operations in On-Demand Delivery Platform with Buy-Online-and-Pick-up-in-Store Manufacturing & Service Operations Management. Forthcoming.
Third place, 2024 POMS-China Best Student Paper Competition (Student: Yu Guo)
Peng, Y., Gao, F., & Chen, J. (2026) Towards Reuse: The Implications of Incentives and Convenience of Reusable Packaging. Manufacturing & Service Operations Management. Forthcoming.
Tipnis, V., Chen, C., & Gao, F. (2026) Enhancing Volunteer Retention: The Role of Experienced Volunteers. Manufacturing & Service Operations Management. 28(4), 1031-1050.
Finalist, 2025 M&SOM Practice-Based Research Competition
Honorable Mention, 2025 POMS College of Behavior in Operations Management (CBOM) Junior Scholar Paper Competition
Honorable Mention, 2024 BOM Best Working Paper Award
Xiao, Y., Zhang, X., Cai, X., & Gao, F. (2026) Who Should Donate? A Socially Responsible Supply Chain with Prosocial Customers. Naval Research Logistics. 73(4), 482-496.
Peng, Y., Gao, F., & Chen, J. (2025). Green Disposable Packaging and Communication: The Implications of Bring-Your-Own-Container. Manufacturing & Service Operations Management. 27(1), 94-113.
Lim, S., Gao, F., & Tan, T. (2024). Channel Changes Choice: An Empirical Study about Omnichannel Demand Sensitivity to Fulfillment Lead Time. Management Science. 70(5), 2954-2975.
Invited for presentation at 2021 MSOM Service Management SIG Conference
Gao, F., & Souza., G. (2022). Carbon Offsetting with Eco-Conscious Consumers. Management Science. 68(11), 7879-7897
Invited for presentation at 2020 Early-Career Sustainable Operations Workshop
Gao, F., Agrawal, V., & Cui, S. (2022). The Effect of Multi-Channel and Omni-Channel Retailing on Physical Stores. Management Science. 68(2), 809-826.
Lead article
Gao, F., Cui, S., & Cohen, M.A. (2021). Performance, Reliability or Time-to-Market? Innovative Product Development and the Impact of Government Regulation. Production and Operations Management. 30(1), 253-275.
Gao, F. (2020). Cause Marketing: Product Pricing, Design and Distribution. Manufacturing & Service Operations Management. 22(4), 775-791.
Gao, F., & Su, X. (2018). Omnichannel Service Operations with Online and Offline Self-Order Technologies. Management Science. 64(8), 3595–3608 .
Gao, F., & Su, X. (2017). Omnichannel retail operations with buy-online-and-pick-up-in-store. Management Science. 63(8), 2478-2492.
Winner, Best OM Paper in Management Science, 2020
Finalist, Best OM Paper in Management Science, 2019
Gao, F., & Su, X. (2017). Online and offline information for omnichannel retailing. Manufacturing & Service Operations Management, 19(1), 84-98.
M&SOM Best Paper Award, 2020
Finalist, MSOM Student Paper Competition, 2015
Gao, F., & Chen, J. (2015). The role of discount vouchers in market with customer valuation uncertainty. Production and Operations Management, 24(4), 665-679.
Working Papers:
Guo, Y., Zhang, W., Gao, F., & Ming, L. Delegation at the Doorstep: Courier Negotiation and Locker Pricing in On-Demand Delivery
Di, J., Zhou, Y., & Gao, F. Food Waste in Omnichannel Grocery Retail: The Role of Buy Online and Pick Up In Store
Peng, Y., Gao, F., & Chen, J. Reuse and Repeat: Deposit Return Scheme for Reusable Packaging
Zhang, H., Gao, F., Jayasinghe, M., & Narayanan, S. Beyond Substitution: Voluntary Supplier Code and Buyer Auditing in Responsible Sourcing
Gao, F. Competing with Knockoffs: The Role of Intellectual Property Sharing and Advertising
Tipnis, V., Yoo, E., Urrea, G., & Gao, F. AI-Powered Philanthropy: Effects on Volunteer Productivity
Runner-up, 2024 College of Humanitarian Operations & Crisis Management (HOCM) Best Paper Competition
Winner, 2024 Service Science Best Student Paper Competition (Student: Vinit Tipnis)
Tipnis, V., Villa, S., Gao, F., & Martinez, A. Earmarking in Cause Marketing Campaigns: Adding Value for Both Retailers and NPOs
Runner-up, 2024 POMS College of Behavior in Operations Management (CBOM) Junior Scholar Paper Competition
Cohen, M. A., Cui, S., & Gao, F. The Effect of Government Support on Green Product Design and Environmental Impact.
Jin, F., Gao, F., & Li, J. Impact of Free Shipping Threshold on PC and Mobile Channels: Evidence from an Online Retailer
Book Chapters:
Gao, F., & Cui, S. (2022). Product Design with the Triple Bottom Line. H. Lee, R. Ernst, A. Huchzermeier, S. Cui, eds., Creating Values with Operations Analytics, pp. 51-64. Springer.
Gao, F., & Su, X. (2020). New Models of Strategic Customers in the Age of Omnichannel Retailing. S. Ray, S. Yin, eds., Channel Strategies and Marketing Mix in a Connected World, pp. 147-164. Springer.
Gao, F., & Su, X. (2019). New Functions of Physical Stores in the Age of Omnichannel Retailing. S. Gallino, A. Moreno, eds., Operations in an Omni-Channel World, pp. 35-50 Springer.
Google Sites
Report abuse