Liquid IV Review - Hydration Multiplier Drink Mix by CTT LiquidIV

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Liquid IV is an electrolyte drink mix that sends hydration and nutrients directly to your bloodstream using Cellular Transport Technology. The drink mix utilizes a combination of sodium, potassium, glucose, and other nutrients, to hydrate cells faster and more efficiently than water does.

Liquid IV ingredients are all non-GMO, gluten-free, soy-free, and dairy-free. The brand has been featured on Forbes, USA Today, and OK Magazine, and many more business magazines that have reported on the company’s recent sale to Unilever. Liquid IV has over 212k followers on Instagram, and the brand was among the final cuts for the investment show, Shark Tank..

Liquid IV Hydration Multiplier Review

Liquid IV Hydration Multiplier is a non-GMO electrolyte powder mix that helps introduce rehydration into people who are dehydrated. It works similarly to sports drinks however, with significantly increased effects, less sugar, and more vitamins and minerals. Liquid IV claims that one of their Hydration Multiplier packets equals about 3 bottles of regular water. This can be a huge benefit to people who don’t drink enough water.

Liquid I.V. goes beyond the hype of a 'hangover cure' and is helping thousands of people suffering from chronic dehydration - their uncomplicated delivery system and accessibility make for a new industry option in an arena dominated by sugary sports drinks that do not account for problems in the future for your information.

Liquid I.V. seems to be primarily marketed for those with medical conditions that create constant dehydration and athletic/outdoor enthusiasts. As someone with constant dry mouth and issues with staying hydrated, I found that Liquid I.V. helped me feel hydrated in spite of my constant dry mouth. However, I also found out that many people were using Liquid I.V. as a means by which to combat hangovers after the fact. Personally, I feel like the point of Liquid I.V. isn’t to rescue you after a night of binge drinking, but is to help maintain healthy levels of electrolytes and help to prevent dehydration – not to somehow make up for it later. This way of thinking is harmful and seems irresponsible. I don’t fault Liquid I.V. for this – instead, I fault the reviewers who tout this as a miracle cure-all for weekend partying. By believing that this will somehow be a safety net of sorts, it encourages unsafe drinking practices and allows for people to ignore their body’s personal limits.

Dehydration Sign

It can be a struggle to stay on top of hydration when you’re racing—especially mountain bike races, where taking your hands off the bars is a challenge, or for cyclocross races where you may not have a bottle at all. So when Liquid I.V. came across my desk, I was intrigued. The company claims that drinking one bottle spiked with Liquid I.V. can provide the same hydration as drinking two to three bottles of water, which isn’t hard to believe as water can be slow to enter your bloodstream. I was impressed, however, with how quickly Liquid I.V. perked me up during a hot, hard mountain bike race and how little I needed to feel really great.

The powder is gluten free, soy free, dairy free, vegan, and completely free from preservatives and artificial flavors, sweeteners, and colors. Along with the electrolytes, the product also delivers 110 percent of your daily value for vitamin C oz, as well as energy producing vitamins B3, B5, B6, and B12. The single-use satchels are super light, so it’s easy to stash enough for a full day out in a jersey pocket (the product also comes in a 16-serving pouch). It’s also handy to have on-hand during travel and after a long night out where you’ve had one too many. The company donates one serving of Liquid I.V. multiplier to countries like Haiti, where dehydration is a public health crisis.

Water vs Hydration Drink Mix

To start, let’s define what the company means by Cellular Transport Technology. This is a term unique to Liquid I.V. that it uses to describe the process that all oral rehydration solutions trigger, which works as follows:

When regular beverages pass through your digestive system, you lose some of their benefits because your body can’t absorb everything in time. Liquid I.V., in contrast, claims that its ratio of electrolytes to sugar (sodium, glucose, and potassium), creates an osmotic force where molecules can pass through one membrane into your body.

In other words, your body absorbs more of the water molecules and nutrients than otherwise possible and does so earlier in the digestive process. This leads to faster absorption of the beneficial ingredients.

Liquid I.V. Information

Liquid I.V.'s Hydration Multiplier drink utilizes something called Cellular Transport Technology, or CTT, consisting of sodium, potassium, glucose and water. The company says this process allows its customers to rapidly absorb hydration by having it delivered to the bloodstream faster than plain water can. They state that typically, fluid passes through fully through the digestive system before it can be absorbed, losing valuable water and nutrients along the way, but that CTT allows this absorption to happen more quickly. In fact, they claim their beverages are able to hydrate the drinker two to three times faster and more efficiently than pure water. Yes, you can use this for months so you can get a better feedback.

That's critical because 75% of people are dehydrated. Most of us get nowhere near the recommended glasses of water per day. Liquid I.V. Hydration Multiplier is also vegan and free of dairy, gluten, dairy and GMOs. It contains three times the electrolytes of typical sports drinks, as well as potassium, Vitamin C, Vitamin B3, Vitamin B5, Vitamin B6, Vitamin B12, with just 50 calories per serving.

Liquid IV claims that their solution has three times the electrolytes of traditional sport drinks. It is non-gmo, vegan, gluten-free, dairy-free, soy-free, and made in the USA. The flavors of Liquid IV are not as sweet as other mixes like Gatorade or PowerAid, which is a good thing. I've stopped drinking traditional sport drinks because of their high sugar content and overly sweet flavor. The Liquid IV solution was about right for me.

Cellular Transport Technology

Liquid IV is a drink brand that promises you better hydration through the use of Cellular Transport Technology. This Cellular Transport Technology system simply speeds up the absorption of water into the bloodstream. The manufacturers make three products. Their main product is the Liquid IV Hydration Multiplier, which is a non-GMO electrolyte drink that purports to double your hydration. The other two products from the company focus on improving your energy level and offer better sleep.

The Liquid I.V Company was founded by Brandin Cohen and got its start because he and his associates wanted to change the world. Their main goal is to make a positive impact on people and make the world a much better place for everyone. This company specializes in hydrating people all around the world with clean and simple ingredients. Their main ingredients include mined salt and cane sugar because electrolytes are lost through sweat and this combination helps to counteract the loss. The science behind the Liquid I.V is something called Cellular Transport Technology (CTT). It focuses on an even ratio of sodium, glucose, and potassium. Not only are you getting hydrated with water, but you’re also getting important nutrients delivered to your bloodstream, leading to faster and more effective hydration.

Drink Mix Powder

Liquid I.V. is a daily electrolyte drink mix that provides 2-3x the hydration of water. It uses CTT (Cellular Transport Technology) to quickly deliver hydration to your bloodstream. I won’t get into the CTT talk much, because I don’t claim to be a scientist or hydration expert. But you can read all about the science behind Liquid IV in the science section of their website. They have yummy flavors including lemon-lime, acai berry, and passion fruit. I’ve only tried the lemon-lime flavor, so that’s what I’m going to focus on in my review.

Liquid I.V. is a new hydration drink powder that offers a number of benefits not found in any other hydration solution on the market. The creators of Liquid I.V. claim that their solution is able to deliver water to the bloodstream between 2 and three times faster than normal water, leveraging a cutting-edge scientific hydration delivery technique they’ve labeled “Cellular Transport Technology”.

The Liquid I.V. solution has gathered media attention from news outlets such as ABC, the Wall Street Journal, CBS, The Huffington Post, the Los Angeles Times, and more. The Liquid I.V. brand was created by two collegiate athletes from California- Brandin Cohen and Hayden Fulstone- that found the sports drinks and hydration options available on the market unacceptable.

Is Liquid IV good for hangovers? It’s a common question because this rehydration product has gained notoriety in recent years as a hangover cure. Although Liquid IV isn’t specifically marketed as a hangover remedy, there are tons of people that use it for this purpose. Seeing as dehydration is one of the main causes of a hangover, it makes sense why people do. But can drinking Liquid IV really cure a hangover? In this article, we’re going to take a closer look at what Liquid IV is made of and whether it works for hangovers. With so many different so-called “hangover cure products” out there, it can be hard to tell what does and doesn’t work.

The Verdict

Liquid IV tastes fine, it’s nothing to write home about. That is better than other brands I’ve tried that tasted disgusting. It has a moderate amount of sugar but it’s far better than Gatorade. It’s somewhere in the middle of nutritional value. Overall, I like Liquid IV and I keep buying it. For me, it will always be my best “just in case” option to have on me. I also like it for days of moderate activity. I’ve found that it won’t hold me on days when I’m doing workouts. If you haven’t tried Liquid IV, I’d recommend it. Its price is comparable to other drinks and I haven’t had side effects from it. Let me know how you like it in the comments or on my Instagram!

So right now we’re at the end of the liquid iv hydration reviews, In spite of the taste issues and its attained “Hangover panacea” reputation, I do believe that the drink does well to the people who are suffering from long-term dehydration. It did help me deal with the medication issues and seemingly it’ll help others with the same effects as well. I hope they’ll develop an array of new flavors as the company makes progress. They’ve certainly made their mark as entrepreneurs. I am surely going to recommend the drink to my friends who are wilderness enthusiasts, and the ones who love athletics, and obviously, the ones who are long-term sufferers of chronic dehydration. Go ahead and try, it won’t disappoint you!