Elisa Robert-Monnot

ABOUT

Elisa Robert-Monnot is Full Professor of Marketing at CY Cergy Paris University.

A graduate of the École Normale Supérieure Paris-Saclay (formerly ENS Cachan), she earned both a postgraduate degree (DEA), a PhD in Marketing as well as a Habilitation to Supervise Research (HDR) from Paris-Dauphine University (PSL). 

As a member of the ThEMA research laboratory, her research lies at the intersection of responsible consumption, sustainability transitions, and consumer learning. Her work explores how marketing can facilitate the transition toward more sustainable consumption practices and how consumers acquire the skills and capacities required to engage in such behaviours. She has published extensively on topics including consumer learning, packaging reduction, bulk purchasing, Zero Waste initiatives, waste sorting, and the design of effective communication campaigns promoting sustainable consumption.

She also serves as Director of two Master's programmes in Marketing at CY Cergy Paris University. Beyond her research and teaching activities, she is Vice-President of the International Outreach Committee of the French Marketing Association (afm) and an elected member of its Board of Directors.