Sandra Long of Post Road Consulting LLC will facilitate a customized strategy session designed for university career services and entrepreneurial leadership teams seeking to strengthen student, alumni, faculty, and institutional visibility through LinkedIn and modern digital branding strategies.

This interactive session is designed to help the university evaluate current opportunities, challenges, and priorities related to:

• Student career readiness and digital presence

• Entrepreneurial branding and thought leadership

• Alumni engagement and networking

• Employer visibility and recruiting partnerships

• Faculty and institutional brand amplification

• LinkedIn education, training, and adoption strategies

• AI, content creation, and professional reputation management

• Internship, mentoring, and experiential learning visibility

• Personal branding for founders, innovators, and student leaders

The session may include:

• Review of current LinkedIn and digital branding efforts

• Benchmarking against peer institutions and industry trends

• Identification of strategic gaps and opportunities

• Discussion of programming ideas for students, staff, faculty, alumni, and entrepreneurs

• Recommendations for scalable training initiatives and resources

• Brainstorming around visibility, networking, and engagement strategies

• Exploration of employer partnership and ecosystem-building opportunities

Sandra brings extensive experience working with corporations, universities, executives, and professionals globally on LinkedIn strategy, personal branding, networking, thought leadership, and career development.

The outcome of the session is intended to provide the university with practical ideas, strategic direction, and actionable recommendations that support career readiness, entrepreneurial growth, and institutional visibility.