The online education industry has witnessed remarkable growth, with the global market size expected to reach $319 billion by 2025, growing at a Compound Annual Growth Rate (CAGR) of 9.23% from 2020 to 2025 (Research and Markets, 2019).
Statista (2023) identifies the COVID-19 pandemic has further accelerated the adoption of online learning, with a 74% increase in global E-learning usage.
Coursera's user adoption rates have soared, with Coursera reporting over 87 million registered learners as of March 2021, and over 6,000 institutions offering courses on the platform.
Currently Coursera has 124 million registered learners.
Coursera can continue to expand its catalog of courses, covering a wide range of subjects and disciplines to attract a diverse set of learners (Coursera Blog, 2023).
Coursera is committed to collaborate with more universities, colleges, and educational institutions to offer accredited degree programs and certifications.
Coursera presents a growth potential by catering to the corporate training and upskilling needs of organizations.
The demand for online learning platforms for employee development is increasing, and Coursera can capitalize on this market.
Coursera has a strong presence in the international market, but there is still room for growth by expanding into new regions and targeting untapped markets.
Coursera presents a growth potential by catering to the corporate training and upskilling needs of organizations.
The demand for online learning platforms for employee development is increasing, and Coursera can capitalize on this market.
Coursera has a strong presence in the international market, but there is still room for growth by expanding into new regions and targeting untapped markets.
Embracing emerging technologies such as artificial intelligence (AI), virtual reality (VR), and augmented reality (AR) can enhance the learning experience on Coursera's platform.
By incorporating these technologies into courses, Coursera can stay at the forefront of innovation in online education.