Persuasive visual communication is becoming increasingly central to modern AI systems, ranging from recommender systems and advertising platforms to multimodal AI agents and generative assistants. These systems not only interpret visual information, but also generate multimodal content capable of influencing beliefs, decisions, emotions, and behaviors.
Despite rapid advances in multimodal foundation models, existing research primarily evaluates systems based on recognition accuracy, reasoning capability, or generation quality, while largely overlooking persuasive impact and communicative intent. In practice, visual persuasion often operates implicitly through symbolism, metaphorical structures, emotional framing, contextual cues, and cultural references that require sophisticated multimodal reasoning.
The VisPer Workshop aims to establish visual persuasion as an emerging research direction at the intersection of computer vision, multimodal AI, generative modeling, creativity, human-centered AI, and computational social science. The workshop will bring together researchers from academia and industry to discuss how AI systems can understand, generate, evaluate, personalize, and responsibly regulate persuasive visual content.
We invite submissions presenting across diverse topics, including but not limited to benchmarks, datasets, evaluation frameworks, methodologies, and theoretical perspectives related to persuasive multimodal communication and reasoning.
Topics include, but are not limited to:
Benchmarks and evaluation metrics for persuasive effectiveness
Multimodal reasoning and generative modeling for persuasion
Personalized content understanding and generation
Cross-cultural and personalized persuasion modeling
Detection of manipulative or misleading persuasive strategies
Affective and sensory modeling in visual communication
Persuasive communication in recommender systems and AI agents
Creativity, symbolism, and metaphor understanding and generation
Visual misinformation and fake news
Fairness, transparency, and responsible persuasive AI systems
We will solicit both:
Archival submissions (8 pages)
Non-archival submissions (4 pages)
Following the official ECCV 2026 formatting guidelines. All accepted papers will be presented as posters during the workshop.
July 15, 2026 - Paper Submission Deadline
July 29, 2026 - Acceptance Notifications
August 15, 2026 - Camera-Ready Deadline
Submission Portal: OpenReview
Dual submissions are allowed only in the non-archival track. This includes papers that are currently under review as well as papers that have already been accepted for publication in a conference proceedings or journal.