Persuasive Calibration
Yiding Feng (Hong Kong University of Science and Technology); Wei Tang (Chinese University of Hong Kong)
Market Design for Platform-Mediated Influencer Advertising
Yan Chen, Sasa Pekec (Duke University)
Budget-Constrained Auctions with Unassured Reports: Strategic Equivalence and Structural Properties
Zhaohua Chen (Peking University); Mingwei Yang (Stanford University); Chang Wang (Northwestern University); Jicheng Li (Columbia University); Xiaotie Deng (Peking University)
No-Regret Learning Under Adversarial Resource Constraints: A spending Plan Is All You Need!Â
Francesco Emanuele Stradi, Matteo Castiglioni, Alberto Marchesi, Nicola Gatti (Politecnico di Milano); Christian Kroer (Columbia University)
No-Regret Algorithms in non-Truthful Auctions with Budget and ROI Constraints
Gagan Aggarwal (Google Research); Giannis Fikioris (Cornell University); Mingfei Zhao (Google Research)
Position Auctions in AI-Generated Content
Santiago R. Balseiro (Graduate School of Business, Columbia University and Google Research); Kshipra Bhawalkar, Yuan Deng (Google Research); Zhe Feng (Google); Jieming Mao (Google Research); Aranyak Mehta (Google); Vahab Mirrokni, Renato Paes Leme (Google Research); Di Wang (Google); Song Zuo (Google Research)
The Role of Prescreening in Auctions with Predictions
Yanwei Sun (Imperial College Business School); Fupeng Sun (Imperial College London); Chiwei Yan (University of California, Berkeley); Jiahua Wu (Imperial College London)
Measuring Treatment Effects in Advertising Systems under Shared-State Interference
Chris Hays, Manish Raghavan (MIT)
Behavioral Study of Dashboard Mechanisms
Paula Kayongo (Northwestern Univeristy); Jessica Hullman, Jason Hartline (Northwestern University)
Ad Insertion in LLM-generated Responses
Shengwei Xu (University of Michigan); Zhaohua Chen (Peking University); Zhiyi Huang (The University of Hong Kong); Grant Schoenebeck (University of Michigan); Xiaotie Deng (Peking University)
Two-Sided Prioritized Ranking: A Coherency-Preserving Design for Marketplace Experiments
Mahyar Habibi (Lyft); Zahra Khanalizadeh (University of Washington); Negar Ziaeian Ghasemzadeh (University of Warwick)
Spillover Effects of Ad Mediation: Evidence from a Freemium Mobile App
Alejandro Hernandez De la Lanza, Maria Ibanez (Kellogg School of Management)
Optimal Reserves for Marginal Return on Ad Spend Constrained Bidders
Argyris Oikonomou (Yale University); Hadi Elzayn (Meta, Central Applied Science)
Pure-Strategy Equilibrium in the Generalized First-Price Auction
Michael Ostrovsky, Andrzej Skrzypacz (Stanford University)
Understanding and Correcting Utility-Driven Self-Selection Bias in AB Tests via Personalized Incentive Alignment
Jiachun Li (Massachusetts Institute of Technology)
Online Bidding under RoS Constraints without Knowing the Value
Sushant Vijayan (Tata Institute of Fundamental Research); Zhe Feng (Google); Swati Padmanabhan (Massachussetts Institute of Technology); Karthikeyan Shanmugam, Arun Sai Suggala (Google DeepMind); Di Wang (Google)
Brand-Influencer Partnerships: A Matching Approach
Masoud Jabbari (Rice University)