Earth Is My Home

from the overview and checklist

Vision: The Earth Is My Home Initiative is a leading global source for nature-based education, training, organizing, community, gratitude, and joy.  

Mission: To create and celebrate a global network of ordinary people starting conversations, gushing appreciation, and taking actions to love, protect, and heal our home, the earth.

Goal: The Earth is My Home Initiative aims to use evidence-based strategies to seed and propagate new social norms. Specifically, we aim to make it commonplace for people:  1) to talk about and take actions to care for the earth every day, and 2) to notice and appreciate others for their earth-nurturing actions.  

Our ambitious plan: To run the largest volunteer non-political face-to-face conversation and canvassing campaign ever – integrating community organizing, persuasion, and tech.  We will mobilize volunteers to tell personal stories, express gratitude, and share a simple checklist of effective and scalable nature-supporting actions to inspire others to take part in collectively healing our planet.