ePropel is an SEO agency that helps companies to accelerate their website's organic visitors through our proven 3-step system. Our team has more than 20 years of experience and is driven to deliver exceptional results for our clients.

Everything you need to know about e-Commerce marketing

With many marketing operations now taking place online, it can be tough to decide which e-Commerce marketing strategy is most useful for your business. So before we dive into much detail about the endless options for marketing your product, it is essential to understand that e-Commerce marketing and digital marketing are both inclusive.

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Similarly, e-Commerce marketers can use all digital channels to promote their products, attract visitors to their website, facilitate purchases online and grow their business.

While SEO results take time to be reflected on search engines, it offers long-term value.

So, keep going!

At ePropel we help business owners improve their store and monitor their progress. We will help you implement clear, actionable, prioritized ground-breaking SEO strategies to improve your website performance.

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Scan your website with possible SEO issues.

No obligation is required.

e-Commerce Digital Marketing Agency Presentation

Are You Thinking About Hiring an E-commerce Digital Marketing Agency?

Choosing the best e-Commerce digital marketing agency will help you save time, headaches, and a massive amount of money. The goal of hiring an e-Commerce digital agency is to increase your website’s visibility and ultimately provide a quick return on your investment.

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Before we go further, here’s a heads-up! Reaching the top of search engine rankings doesn’t happen overnight. Because of this, it takes several months to realize that you hired the wrong e-Commerce agency, and you end up facing damaging effects to your website’s online presence in search engine results. Too late to atone for your bad decisions.

If you are looking for honest SEO services with guaranteed results, then you came to the RIGHT place!

Compared to other e-Commerce marketing agencies, we offer you a stress-free, fast and rewarding experience! Our main goal of helping you set up an e-Commerce digital marketing system is to create new

e-Commerce revenue streams that initially seem too complicated to leverage. We suggest that if you want the best results in your ROI, focus on the valuable metrics that matter.

ePropel is an e-Commerce digital marketing agency that offers guaranteed e-Commerce digital marketing services that will help your business dominate your market’s search engine rankings. We follow a 3-step system to grow your e-Commerce business based on fundamental strategies and best SEO and digital marketing practices. Our guaranteed SEO system has a proven track record in assisting small to medium-sized companies to sell to a global audience online.

Our main goal is to help you attract your ideal customers without paying hefty fees for paid ads. As your SEO partner, we will strive to help you get to the top results on Google and get organic traffic from the top 10 search result positions.

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We now live in a different world, and as technology advances, Google is also advancing its requirements. We diversify, and with the latest developments in Google algorithm, it’s hard to keep up with the new marketing trend at an enterprise level.

We provide all the e-Commerce digital marketing services that your company needs to get results!

Our full-service SEO and e-Commerce digital marketing packages are designed for your business to rule the web and replace a dozen solutions with one suite to improve and leverage in all areas of your marketing. As our valued client, you will enjoy the following services:

Execution of effective e-Commerce digital marketing strategies

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We will conduct an in-depth review and audit of your website to determine the necessary SEO strategies that will give your store the much-needed boost in its online presence. We will also execute effective e-Commerce SEO strategies customized to your business to make your online store more visible on the search engine results pages.

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Perform website optimization strategies

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Our full-service e-Commerce digital marketing strategies will not only help improve your site’s visual look and feel but develops your store into a website that unlocks massive amounts of SEO traffic. Suppose you just set up your online store or new to the e-Commerce business. In that case, we will be your e-Commerce aces from the initial consultation, setup, and development to ongoing management and growth strategy.

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Help you design a custom, mobile-friendly site that makes purchasing your product be a breeze as possible

What makes our eCommerce agency different?

Our connection with our customers is at the heart of what we do, as we believe building a solid client relationship is the foundation for growth. Trust and values come FIRST to us, and we don’t act in self-interest. We continually strive to build a lasting and meaningful relationship with our clients founded by transparency and honesty.

With all that said, we take time to hear your goals and where you want to be in the future, so we have a FULL understanding of what your company wants to accomplish in e-Commerce marketing and ensure you are well-supported throughout the process.

Everything we do comes from the perspective of a business owner. We walk our talk, and we are 100% dedicated to serving you. We will treat your company as our own and look out for your company’s best interest as a whole. And as your SEO and digital marketing partner, you are NEVER alone in your game. We are in this together!

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Simply put, we genuinely care about your business, and we are passionate about bringing noticeable results building your competitive advantage. Our SEO solutions and digital marketing system in place are driven towards making an indelible impact with significant change on your company’s revenue growth and, eventually, help your business succeed in this competitive digital age.

So, let’s kick things off with the help of our certified digital marketing experts!

Take note that highly effective e-Commerce marketing is a make or break necessity for many e-Commerce companies. Today, a plethora of

e-Commerce businesses credit online marketing for achieving an increase in their ROI and their generation of more sales.

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When it comes to e-Commerce digital marketing, finding the RIGHT e-Commerce marketing partner or agency can help you tap into this rapidly growing sales channel and keep your business prepared for the future!

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That said, if you are looking for a dedicated digital marketing team passionate about taking your business to the next level, our integrated digital marketing strategies will be perfect for you!

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Make ePropel and our team your trusted e-Commerce marketing agency. Our e-Commerce digital marketing services go unmatched, providing your business with the best value possible and helping your e-Commerce store get ahead in today’s very competitive online business world. We will develop a customized internet marketing package to meet your business KPIs and revenue growth goals.

With our team of experienced SEO and digital experts and a growing number of satisfied customers, ePropel becomes the trusted choice for e-Commerce companies looking to drive revenue, generate sales, set up an effective conversion strategy, and ultimately, get good leads aboard.

Why Do You Need a Game Plan for Your Online Marketing?

The global market is continually expanding and innovating. If you don’t keep up with your competitors, you will be missing out on huge sales, let alone you lose in the game. Relying on the traditional forms of advertising and marketing products will not cut it or beat your competitors, especially in a very aggressive market with low customer spending.

With nearly all marketing efforts being performed now online, it is tough to draw customer’s attention to your business. Even more challenging is deciding between the various types of digital marketing people use today that will potentially market your business. If you continue to rest on your laurels in a world of business that’s highly competitive, sooner or later, a new competition lurks around the corner, and you are in a deadly trap.

Here’s a wake-up call to e-Commerce business owners: while you are not boosting your website’s visibility, your competitors are keeping the competition on their toes. So, if your potential and existing customers find them online, they will likely turn to your competitors instead of you as the go-to source for their needs. Thus, you miss the opportunity to pull in more customers and reach a large audience.

As you can see, digital marketing is relatively inexpensive and very doable, so there is no reason why e-Commerce businesses couldn’t stay in front of people and stand out from the crowd. No matter how new or small, your business can avoid being overlooked by the vast marketplace. Here’s the good news, at ePropel, we offer a suite of

e-Commerce marketing services that make using e-Commerce marketing simple but on point and delivers results.

Take advantage of our online marketing strategies geared toward building your brand awareness, increased website traffic, targeted reach, leads, conversions, or even repeat purchases so that you could achieve your business growth goals. With a coordinated marketing strategy, your company will surely maximize the impact of your e-Commerce marketing efforts!

Prioritize Keywords That Gets You Results

Identify what your prospects are searching for on Google and embed these keywords into the right areas of your website that you can consistently get qualified leads on a regular basis.

Optimize Your Website to Increase Visibility

With over 200 optimization factors, we identify the top factors that are turning your visitors away and what would increase searchability on your website. We then implement these on your website on so that it helps your store to rank on Google for more keywords

Quality Link Building To Accelerate Your Growth

Without high-quality and relevant backlinks, it's almost impossible to get to the 1st page of Google for the most competitive keywords in your niche, so it's very important to match your eCommerce store with the most relevant and high quality backlink opportunities to achieve 1st page Google results.

Without SEO, your website is not found by searchers, and your efforts will be for nothing. Remember, most e-Commerce traffic comes from Google, and because of this, implementing cohesive e-Commerce marketing strategies will help you get found, get noticed, and attract new leads.

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Investing in SEO and digital marketing is a long-term investment. We believe that building our partnership with you is crucial to making our working relationship as smooth sailing as possible. We understand that you are busy running your business. Don’t worry; we’ve got this!

We will take your business marketing off your plate and help you get into the “feels right” zone quickly to skyrocket your sales. We’ve got your back, and you can count on us, through thick and thin. We have everything tracked with advanced analytics on your site, showing all aspects of your business, resulting in a more effective and faster decision-making process and ensuring that all campaigns perform at peak potential. We will also send you a detailed regular SEO report that summarizes all necessary SEO metrics you need to know about your business.

Patience is a virtue even in SEO...

e-commerce SEO drive organic traffic skyrocket your brand

As an e-Commerce agency, we have been doing SEO for a long time; the most common client question is, “How long before we are #1 in Google?” We get that.

Here is the harsh truth, there is no such thing as instant SEO results. But once rankings are achieved, it is not easy to fall off Google’s SERP. So how long does it take for results to start kicking in? It takes 4-6 months to see the results and experience an increase in organic traffic to be accurate.

Although most companies want fast and quick results, SEO cannot take effect overnight. It just doesn’t happen like that - SEO doesn’t work instantly. However, if website optimization is built on a right and solid foundation, it should continue to bring relevant organic results not long after the website is optimized.

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When it comes to populating the first page in Google, the bottom line is that patience is a virtue. Google is getting smarter recently, and it takes considerable time to prove to Google that your website is worth it. If you successfully make it to the first page, pat yourself on the back. This achievement means that Google has finally found your website credible and valuable.

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So, kudos to your dedication and hard work. Allow us to be the first one to say, “Congratulations, all of your SEO efforts have finally paid off!” The main takeaway here is that the work will gradually produce BIG results if the SEO foundation is solid and done right. SEO is a daunting task, but it is a slow but sure process. So trust the process!

e-Commerce Digital Marketing Agency KWs

So why does digital marketing matter to your business?

The reasons are simple and clear. To make it easier to understand, let us break them down into tiny bits and pieces.

It doesn’t need a considerable investment

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e-Commerce marketing won’t break the bank to implement the strategies. If you are new to digital marketing, find suitable channels that work for your business.

It doesn’t need a considerable investment .It effectively increases the conversion rate

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Although e-Commerce marketing doesn’t promise fast results after optimizing the website, it can easily convert subscribers and leads into high-paying customers and repeat clients when done right.

Increases your return on investment

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As you get higher conversion rates, it will impact the revenue positively, make more money, and increase your profit margin.

Defines and classifies your target market

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In business, you need to understand who your target customers are. Speak directly to your ideal target market that can resonate with what you are offering, and in time, your efforts will pay dividends.

Builds and strengthens your brand

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Having a brand is not enough. It needs to be promoted and instilled in your potential customer’s minds, which means getting your brand in front of them and winning their trust to increase your credibility. The greater brand awareness your business has, the higher the chances to convert website visitors into paying customers.

Share quality content about the company across different platforms

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SEO and digital marketing involve the optimization of your content. Creating content and sharing them on different digital media platforms make you look like an industry expert. Being so is an advantage because it will give you an instant upper hand on competitors.

Ready, set, let’s go!

If you don’t have an SEO and digital marketing system in place, what are you waiting for? Now that you know the ins and outs of e-Commerce marketing, let’s discuss how you can build a successful business strategy for your online store.

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Set realistic long-term goals for the business.

Goals are your stepping stones for an expected end result. A company without goals will have no sense of direction, no defined purpose, and nothing to strive for. When it comes to marketing, setting goals serves as its backbone. Set your marketing goals based on the company’s overall corporate goals and objectives.

Break down long-term goals into actionable steps.

Your marketing goals define the direction of your company and where it’s headed. So, make this clear, concise, and realistic. Basically, define your milestones. Create task lists and assign them to your team members. Set a timeline. Strictly follow-through the implementation.

Keep your new and existing customers happy.

Like other relationships, the business relationship is about establishing mutual trust. Nurturing your customers will solidify your business’s future success, avoid customer churn, and increase client satisfaction.

e-Commerce Digital Marketing Agency Links

Supercharge your e-Commerce site search to get more traffic

So as COVID-19 spikes and restrictions remain uncertain, today is the perfect time to jump start boosting your e-Commerce business. If you think your company doesn’t need

SEO, think again! As the pandemic continues to reshape our world, many consumers turn to e-Commerce to purchase the items they need and become accustomed to the convenience of shopping from home.

The dramatic shift from in-store shopping to massive buying online is expected to have lasting effects on the consumers’ shopping preferences, even when things go back to a pre-COVID-19 way of life. The prediction is that online shopping is here to stay even when the pandemic is over. So, grab the chance to get discovered by your potential customers and dominate your niche.

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Don’t just launch your e-Commerce store; leave it sitting online and wait for orders to come through. Sorry not sorry, this is not how it works. Flow in orders and sales won’t come unless you get the word out there and let the people know about what you are offering.

Letting your website die in the vine and not doing anything is like throwing your money away since no one will see this website of yours. Your website is not getting any leads that you needed to scale your business.

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In the digital era, setting your e-Commerce website is the easiest part of the process. The difficult step is how to get attention and convert the leads into loyal customers. We offer e-Commerce marketing services to maximize reach and transform your shop into a retail store’s powerhouse.

Don’t just launch your e-Commerce store; leave it sitting online and wait for orders to come through. Sorry not sorry - this is not how it works. Flow in orders and sales won’t come unless you get the word out there and let the people know about what you are offering. Letting your website die in the vine and not doing anything is like throwing your money away since no one will see this website of yours. Your website is not getting any leads that you needed to scale your business.

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SEO is a non-negotiable strategy for an effective e-Commerce marketing

The pandemic has turned several businesses upside down. If your e-Commerce store was hit hard by this Coronavirus outbreak and has experienced a massive decline in traffic and conversion, it’s time to do the work. Yes, you heard it right!

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Don’t wait for things to get better before you put in the work. While everything is slow, it is the perfect time to restructure, which includes improving your SEO and utilizing digital marketing platforms to skyrocket your sales, outrank your competitors, and get back on track when the pandemic is over.

Sounds good? Here’s how to get started:

Declutter your website pages.

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Remove irrelevant pages that were created without a strategy, including those that got obsolete over time. Although Google indexed them, they don’t matter to your business anymore. So better delete the non-essentials - having less is more.

Only publish high-quality content.

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It was once a fad that producing heaps of content was the key to rank. But things have changed. The rule of thumb is to go for quality over quantity. Today, Google is more focused on the VALUE you are providing to the online readers. So, when publishing content, keep posting less but highly informative and keyword-rich articles. Then, you are good to go!

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Utilize other platforms like Amazon and App stores.

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Explore other websites that your audience is searching and don’t just restrict your efforts to rank in Google alone. Look beyond and seize every opportunity you have. The goal here is to maximize your online visibility to get found by an impending flood of virtual customers.

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Level up your website’s on-page SEO.

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On-page SEO is the key to improving your brand visibility, achieving a surge in organic traffic, and whatnot. On-page SEO is done by optimizing and adding keywords to the individual page on your website. If done correctly, it has the potential to improve your website rankings in Google and reach your target audience over time.

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Improve visitor’s dwelling time by creating engaging content.

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Dwelling time is the amount of time users spend on your website before they go back to check out other results in the search engine. Adding high value, quality, informative and engaging content will increase your chances of converting visitors into potential customers and avoid leaving before they get to your website.

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Switch your website to Google’s mobile-first index.

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To simplify, Google prioritizes indexing sites that are mobile-first indexing compatible. As Google adapts to the growing use of mobile worldwide, Google bots prioritize crawling and indexing sites with compatibility with mobile-first indexing and mobile SEO in general.

Contact Details:

ePropel

100 College St #150, Toronto, ON M5G 1L5

📨 Email: Newton@epropel.ca

🔗 Website: https://www.epropeldigital.com

New Google Site: https://sites.google.com/view/e-commercedigitalmarketing

Linkedin: https://www.linkedin.com/in/newtonzheng

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