Simple Ways To Ensure Organic Traffic To Your Website

The Significance Of Website Design And Development

The number of websites that are available on the internet is slowly making its way to the 2 billion mark. So, if you own a website, just imagine the kind of competition you are facing! Every website’s primary objective is to bring in hordes of visitors that will translate to terrific sales and business. Whether you are a budding entrepreneur, eCommerce king or a full-fledged corporate, everyone wants their website to get the job done.

But the success of your website depends on what a search engine thinks of it. And search engines like Google are far too intelligent to rank websites on a fluke. Websites must have what it takes: design and development. If not, it is likely to disappear into oblivion. It is an interdependent cycle: the website needs traffic, which is dependent on search engine ranks, which in turn is determined by implementation of successful web development practices.

In this article we explore some of the best practices for web development that make or break a website.

Is Your Website Mobile Responsive, Safe and Secure?

When we asked a web developer from a web development company in Tirunelveli, he said that having a responsive website was the first guideline to designing a good website. No one wants to be lugging a PC or a laptop when the same can be done on an Android device or iPhone. A responsive website must have all the uncompromised features that will be displayed when the site is accessed on a larger screen. If not, there is no point in complaining about bad rankings.

If you own a business website or an e-commerce platform, the security you provide for your customers is paramount. All sensitive client data such as credit card information, CVV numbers, addresses and private information must be protected. Safeguarding client information fosters a sense of trust in both the website and the brand. To prevent public servers from accessing your sensitive data, websites must procure an SSL certificate. It not only amps up the security quotient but also increases web traffic.

Does Your Website Load With Good Speed?

Know this: All visitors to your website are impatient. Your website has not more than 3 seconds to prove its worth. It is a fact that slow loading pages discourage visitors from revisiting a website. A good web development company will eliminate some factors such as large, uncompressed images, and outdated, unused plugins. Besides, if your site is operated on a shared server, that could add to the loading time woes.

Why Should You Enable Website Analytics?

Website analytics are a crucial part of your web development process, because they give you vital metric data. Without this crucial information it will be impossible to determine what features of the website are bringing in traffic and what features need rectifying. Implementing a predetermined code in the HTML of the webpage is more than enough to kickstart the web analytics.

Website designing and development is an art. Get it done with the right web development company and see the profits rolling in!

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