INTRODUCTION

Welcome to ‘2026 Korea Wine & Spirits Awards’

Welcome to ‘2026 KOREA WINE & SPIRITS AWARDS.’

Every year, South Korea’s alcohol beverage industry dynamics are becoming more interesting than ever. Continuous growth of spending on global alcoholic beverages and traditional industry players’ effort to keep domestic brands competitive in the market have generated a unique industry scene.

Among such distinctive features in the industry, South Korean consumers' preference for liquor brands has become much more diverse than it was in the past. Now, both global and domestic liquor from various categories including bai jiu, beer, saké, soju, spirit, traditional Korean alcoholic beverages, whiskey, wine and many more, are enjoyed across all levels of the South Korean society.

To further encourage the growth of the South Korean liquor industry, ChosunBiz has been annually hosting KWSA since 2014 and has introduced a variety of global/domestic alcoholic beverage brands to the Korean society. In this regard, KWSA set out a mission to discover/introduce unfamiliar brand products to the public. Due to such effort, the number of award participants was able to grow each year and by 2025, over 1,008 product brands for the competition.

Now, KWSA is regarded as one of the most prestigious awards/festivals in the South Korean liquor industry scene. This was achieved by industry representatives in liquor production, logistics, distribution, promotion, as well as influencers and enthusiasts who were invited to the event through Chosun Media Group’s network over the years. Event programs such as award ceremonies and business tasting have also created an open on/offline community among such participants, also introducing award-winning products to the public.

Also, through ChosunBiz’s comprehensive liquor product ranking platform/smartphone application, ‘요즘이술’(yo-zeum-ee-sul, meaning ‘Trending Liquor’), various offline promotion events and consumer reviews are offered throughout the Korean society.

Through the 2026 Korea Wine & Spirits Awards, ChosunBiz aims to constantly introduce higher quality liquor brand products and promote a healthy drinking culture through copious offline/online business opportunities. We sincerely hope alcohol beverage industry associates around the world share our enthusiasm with utmost interest.

Partners & Event

• Host  l  ChosunBiz                 

• Partners l  Wine21.com, WSA, Breworx Academy, Advin, Fam Lab.

• Award Ceremony l 

  • Date: March 26, 2026(Thursday, local time, tentative)

  • Place: Grand Ballroom, The Westin Josun Hotel(tentative)(1F, 106 Sogong-ro, Sogong-dong, Jung-gu, Seoul, Republic of Korea)