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In 1939, Pepperidge Farm celebrated the production of its 500,000th loaf of bread. Six months later, production soared to one million loaves. Then, Readers Digest published an article called "Bread Deluxe" and told Margaret's story to the world. Demand for Pepperidge Farm products caught fire, and production had to shift into high gear. The Christian Science Monitor noted, "In response to this growing demand, Margaret Rudkin pushed her vivid red hair back from a perspiring brow and said she had always known the people of the United States wanted homemade bread -- but did they all have to have it at once?"

In 1956 an ad campaign introduced the character "Titus Moody," a down-home Pepperidge Farm deliveryman complete with horse and wagon. These legendary spots ran for almost 40 years, featured two different actors, and became one of the longest running campaigns in TV history.

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The next European discovery came in Switzerland in the 1960s. The Rudkins discovered a unique little fish-shaped cracker that Margaret knew would be another winning addition for Pepperidge Farm. And of course, the rest is history. Irresistible Goldfish crackers soon took America by storm, and they remain one of our leading icon products today.

Animal Farm is a beast fable,[1] in the form of a satirical allegorical novella, by George Orwell, first published in England on 17 August 1945.[2][3] It tells the story of a group of anthropomorphic farm animals who rebel against their human farmer, hoping to create a society where the animals can be equal, free, and happy. Ultimately, the rebellion is betrayed and, under the dictatorship of a pig named Napoleon, the farm ends up in a state as bad as it was before.

The animal populace of the poorly run Manor Farm near Willingdon, England, is ripened for rebellion by neglect at the hands of the irresponsible and alcoholic farmer, Mr. Jones. One night, the exalted boar, Old Major, holds a conference, at which he calls for the overthrow of humans and teaches the animals a revolutionary song called "Beasts of England". When Old Major dies, two young pigs, Snowball and Napoleon, assume command and stage a revolt, driving Mr. Jones off the farm and renaming the property "Animal Farm". They adopt the Seven Commandments of Animalism, the most important of which is, "All animals are equal". The decree is painted in large letters on one side of the barn. Snowball teaches the animals to read and write, while Napoleon educates young puppies on the principles of Animalism. To commemorate the start of Animal Farm, Snowball raises a green flag with a white hoof and horn. Food is plentiful, and the farm runs smoothly. The pigs elevate themselves to positions of leadership and set aside special food items, ostensibly for their health. Following an unsuccessful attempt by Mr. Jones and his associates to retake the farm (later dubbed the "Battle of the Cowshed"), Snowball announces his plans to modernise the farm by building a windmill. Napoleon disputes this idea, and matters come to a head, which culminates in Napoleon's dogs chasing Snowball away and Napoleon effectively declaring himself supreme commander.

Napoleon enacts changes to the governance structure of the farm, replacing meetings with a committee of pigs who will run the farm. Through a young porker named Squealer, Napoleon claims credit for the idea of building the windmill, claiming that Snowball was only trying to win animals to his side. The animals work harder with the promise of easier lives with the windmill. When the animals find the windmill collapsed after a violent storm, Napoleon and Squealer persuade the animals that Snowball is trying to sabotage their project, and begin to purge the farm of animals accused by Napoleon of consorting with his old rival. When some animals recall the Battle of the Cowshed, Napoleon (who was nowhere to be found during the battle) gradually smears Snowball to the point of saying he is a collaborator of Mr. Jones, even dismissing the fact that Snowball was given an award of courage while falsely representing himself as the main hero of the battle. "Beasts of England" is replaced with "Animal Farm", while an anthem glorifying Napoleon, who is presumably adopting the lifestyle of a man ("Comrade Napoleon"), is composed and sung. Napoleon then conducts a second purge, during which many animals who are alleged to be helping Snowball in plots are executed by Napoleon's dogs, which troubles the rest of the animals. Despite their hardships, the animals are easily placated by Napoleon's retort that they are better off than they were under Mr. Jones, as well as by the sheep's continual bleating of "four legs good, two legs bad".

Mr. Frederick, a neighbouring farmer, attacks the farm, using blasting powder to blow up the restored windmill. Although the animals win the battle, they do so at great cost, as many, including Boxer the workhorse, are wounded. Although he recovers from this, Boxer eventually collapses while working on the windmill (being almost 12 years old at that point). He is taken away in a knacker's van and a donkey called Benjamin alerts the animals of this, but Squealer quickly waves off their alarm by persuading the animals that the van had been purchased from the knacker by an animal hospital and that the previous owner's signboard had not been repainted. Squealer subsequently reports Boxer's death and honours him with a festival the following day. In truth, Napoleon had engineered the sale of Boxer to the knacker, allowing him and his inner circle to acquire money to buy whisky for themselves.

Years pass, the windmill is rebuilt and another windmill is constructed, which makes the farm a good amount of income. However, the ideals that Snowball discussed, including stalls with electric lighting, heating, and running water, are forgotten, with Napoleon advocating that the happiest animals live simple lives. Snowball has been forgotten, alongside Boxer, with "the exception of the few who knew him". Many of the animals who participated in the rebellion are dead or old. Mr. Jones is also now known to be dead, having "died in an inebriates' home in another part of the country". The pigs start to resemble humans, as they walk upright, carry whips, drink alcohol, and wear clothes. The Seven Commandments are abridged to just one phrase: "All animals are equal, but some animals are more equal than others". The maxim "Four legs good, two legs bad" is similarly changed to "Four legs good, two legs better". Other changes include the Hoof and Horn flag being replaced with a plain green banner and Old Major's skull, which was previously put on display, being reburied.

Napoleon holds a dinner party for the pigs and local farmers, with whom he celebrates a new alliance. He abolishes the practice of the revolutionary traditions and restores the name "The Manor Farm". The men and pigs start playing cards, flattering and praising each other while cheating at the game. Both Napoleon and Mr. Pilkington, one of the farmers, play the Ace of Spades at the same time and both sides begin fighting loudly over who cheated first. When the animals outside look at the pigs and men, they can no longer distinguish between the two.

Orwell was committed to communicating straightforwardly, given the way that he felt words were commonly used in politics to deceive and confuse. For this reason, he is careful, in Animal Farm, to make sure the narrator speaks in an unbiased and uncomplicated fashion.[42] The difference is seen in the way that the animals speak and interact, as the general moral animals seem to speak their minds clearly, while the wicked animals on the farm, such as Napoleon, twist language in such a way that it meets their insidious desires. This style reflects Orwell's proximity to the issues facing Europe at the time and his determination to comment critically on Stalin's Soviet Russia.[42]

Snowball, Napoleon, and Squealer adapt Old Major's ideas into "a complete system of thought", which they formally name Animalism, an allegoric reference to Communism, not to be confused with the philosophy of Animalism. Soon after, Napoleon and Squealer partake in activities associated with the humans (drinking alcohol, sleeping in beds, trading), which were explicitly prohibited by the Seven Commandments. Squealer is employed to alter the Seven Commandments to account for this humanisation, an allusion to the Soviet government's revising of history to exercise control of the people's beliefs about themselves and their society.[69]

These commandments are also distilled into the maxim "Four legs good, two legs bad!" which is primarily used by the sheep on the farm, often to disrupt discussions and disagreements between animals on the nature of Animalism.

The revolt of the animals against Farmer Jones is Orwell's analogy with the October 1917 Bolshevik Revolution. The Battle of the Cowshed has been said to represent the allied invasion of Soviet Russia in 1918,[26] and the defeat of the White Russians in the Russian Civil War.[25] The pigs' rise to preeminence mirrors the rise of a Stalinist bureaucracy in the USSR, just as Napoleon's emergence as the farm's sole leader reflects Stalin's emergence.[27] The pigs' appropriation of milk and apples for their own use, "the turning point of the story" as Orwell termed it in a letter to Dwight Macdonald,[72] stands as an analogy for the crushing of the left-wing 1921 Kronstadt revolt against the Bolsheviks, [72] and the difficult efforts of the animals to build the windmill suggest the various Five Year Plans. The puppies controlled by Napoleon parallel the nurture of the secret police in the Stalinist structure, and the pigs' treatment of the other animals on the farm recalls the internal terror faced by the populace in the 1930s.[74] In chapter seven, when the animals confess their non-existent crimes and are killed, Orwell directly alludes to the purges, confessions and show trials of the late 1930s. These contributed to Orwell's conviction that the Bolshevik revolution had been corrupted and the Soviet system become rotten.[75] 2351a5e196