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Features / Services typically included in “maintenance” or “management” packages
Included service
Included service
Regular updates of business info: hours, address, phone number, holiday hours, services
Photo/video upload and refresh: keeping visuals current.
Regular “Posts” on Google Profile (offers, events, updates) to engage customers.
Review management: monitoring new reviews, replying to them, encouraging more positive reviews
Q&A monitoring: responding to questions customers post on the profile
Multi-location management: for businesses with many branches, managing listings for each, bulk verification, etc.
Service / Package Scope of Services
One-time Setup & Verification
Create/claim GBP profile, input business name/address/phone (NAP), choose category, add cover & logo photos, map pin, initial description & category optimisation.
₹ 999 – ₹ 4,000 one-time. (For example: ₹ 999 for basic setup in one agency)
Basic Monthly Maintenance
Monthly updates: 1 Google Post/month, 1 photo upload/month, review-monitoring & reply (5-10 reviews), basic analytics report quarterly, correct NAP if needed.
~ ₹ 3,000 – ₹ 6,000/month. (Data point: local store/salon ~ ₹ 3,000-5,000/month)
Standard Monthly Package
Profile optimisation + 2 posts/month, 2 photos/month, review monitoring & replies bi-weekly, Q&A optimisation, some product/service listings, monthly performance report.
~ ₹ 6,000 – ₹ 10,000/month.
Premium / Multi-Location Package
For businesses with several locations or highly competitive service areas: Weekly posts, multiple photo/video uploads, full review & reputation management (including fake-review handling), citation building, competitor tracking, geo-tagged images, video uploads, detailed monthly reports.
~ ₹ 10,000+/month (and higher depending on #locations).
Custom Add-On Services
e.g., Review acquisition strategy (SMS/Email/QR), video production for posts, Google Booking integration, multi-location bulk management, citation cleanup, spam listing removal.
Pricing varies; many agencies quote separately. For example: one agency lists “multi-location” starting from ~₹ 6,999/month per location.
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