Session 1: Introduction to AI in Marketing

• What is Artificial Intelligence?

• Generative AI and its applications

• Traditional Marketing vs AI-Powered Marketing

• Benefits and limitations of AI

• How marketers can use AI effectively

• Popular AI tools for marketers

Session 2: ChatGPT for Digital Marketing

• Introduction to ChatGPT

• Understanding AI prompts

• Creating effective marketing prompts

• Using AI for marketing research

• Generating marketing ideas

• Creating a personalized AI marketing assis

Session 3: Advanced Prompt Engineering

• Role-based prompting

• Context-based prompting

• Creating detailed marketing prompts

• Prompt frameworks

• Improving AI-generated content

• Creating a personal prompt library

Session 4: AI for Market & Competitor Research

• Audience research with AI

• Customer persona creation

• Competitor analysis

• SWOT analysis

• Market trend research

• Finding content opportunities

Session 5: AI for Marketing Strategy

• Creating a digital marketing strategy

• Developing campaign ideas

• Creating customer journeys

• Marketing funnel creation

• Monthly marketing plan generation

• Practical Assignment: Create an AI-powered marketing strategy

Session 6: AI for Content Marketing

• Blog topic generation

• Content research

• Article outline creation

• Blog writing with AI

• Content improvement and rewriting

• Creating content calendars

Session 7: AI for Social Media Marketing

• Instagram content ideas

• Facebook content creation

• LinkedIn post creation

• Creating captions and hashtags

• Monthly social media calendar

• Social media campaign planning

Session 8: AI Tools for Graphic Design

• Introduction to AI design tools

• Canva AI features

• Creating social media posts

• AI-powered presentations

• Marketing banners and advertisements

• Image generation techniques

Session 9: AI Image Generation

• Introduction to text-to-image AI

• Writing effective image prompts

• Product image generation

• Advertising creative generation

• Social media visual creation

• Maintaining brand consistency

Session 10: AI for Reels & Video Marketing

• Generating Reel ideas

• AI script writing

• Hooks and CTA generation

• Creating short-form videos

• AI voiceovers

• AI subtitles and captions

• Practical Assignment: Create an AI-powered social media campaign

Session 11: AI for SEO

• Keyword research with AI

• Search intent analysis

• SEO content planning

• Title and meta description generation

• Content optimization

• SEO audit assistance

Session 12: AI for Blogging

• Finding profitable blog topics

• Creating blog outlines

• Writing SEO-friendly articles

• FAQ generation

• Internal linking suggestions

• Updating old content using AI

Session 13: AI for Google Ads

• Keyword idea generation

• Ad headline creation

• Description writing

• Audience research

• Campaign planning

• Landing page content creation

Session 14: AI for Meta Ads

• Facebook and Instagram ad copy

• Audience persona generation

• Creative ideas

• Ad campaign planning

• A/B testing ideas

• Improving advertising performance

Session 15: AI for Lead Generation

• Finding potential customer segments

• Creating lead magnets

• Lead generation campaign ideas

• Personalized outreach messages

• Sales message creation

• Lead nurturing strategies

• Practical Assignment: Create a Complete AI Advertising Campaign

Session 16: AI for Email Marketing

• Email subject line generation

• Promotional email writing

• Email sequences

• Personalized email content

• Newsletter creation

• Email campaign planning

Session 17: AI for Sales & Customer Support

• AI chatbot concepts

• Creating sales scripts

• Customer response templates

• FAQ automation

• WhatsApp marketing content

• Customer engagement strategies

Session 18: Marketing Automation with AI

• Introduction to AI automation

• Understanding workflows

• Connecting marketing applications

• Automating repetitive marketing tasks

• Lead management workflows

• Content automation ideas

Session 19: Build Your AI Marketing Workflow

• Creating an AI-powered content system

• Social media workflow

• Lead generation workflow

• Email marketing workflow

• Productivity improvement with AI

• Building your personal AI marketing toolkit

Session 20: Final Live Project & Career Guidance

• Create a complete AI marketing strategy

• Conduct audience and competitor research

• Develop a 30-day content calendar

• Create social media content

• Generate advertising campaigns

• Build an email marketing campaign

• Present the final project

• AI marketing career opportunities

• Freelancing with AI tools

Students will complete:

• AI-Based Marketing Strategy

• Customer Persona Creation

• Competitor Analysis

• 30-Day Social Media Calendar

• AI-Generated Social Media Creatives

• Reel Script and Video Project

• SEO Blog Article

• Google Ads Campaign

• Meta Ads Campaign

• Lead Generation Strategy

• Email Marketing Campaign

• AI Marketing Automation Workflow

• Final AI-Powered Digital Marketing Project

After completing this course, students will be able to use AI tools effectively for content creation, social media marketing, SEO, paid advertising, lead generation, email marketing, graphic designing, video marketing, customer engagement, and marketing automation.

Students will also learn how to create effective AI prompts, develop AI-powered marketing strategies, improve productivity, and build complete marketing campaigns using Artificial Intelligence.

Certificate of Completion in AI Tools for Marketing

Online Live

• ₹30,000 (Regular Fee)

• ₹25,999 (Limited-Time Offer)

Recorded + LMS

• ₹14,999 + GST

EMI Option

• Starting from ₹10,000/month