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What is SEM (Search Engine Marketing)
What is SEM (Search Engine Marketing)
SEM, or Search Engine Marketing, involves the use of paid advertising to increase a website's visibility in search engine results pages (SERPs). It includes tactics like Pay-Per-Click (PPC) advertising where advertisers bid on keywords to have their ads displayed when users search for those terms.
Why Your Business Needs SEM
✅Instant Visibility
SEM provides immediate visibility for your business in search results.
✅Targeted Advertising
Ads are shown to users actively searching for products or services related to your business.
✅Controlled Budget
You have control over your advertising budget, paying only for actual clicks.
✅Measurable Results
SEM provides detailed analytics, allowing you to track performance and optimize campaigns for better results.
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