When the pandemic accelerated the shift to remote work, Zoom positioned itself as the essential video conferencing tool through Digital PR-driven media outreach. By securing high-profile interviews, publishing thought leadership content, and proactively addressing security concerns, Zoom:

• Earned media coverage in The New York Times, BBC, and The Verge

• Drove exponential B2B customer growth

• Became the default video conferencing platform for enterprises

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Deloitte leveraged Digital PR and content marketing to establish itself as a thought leader in enterprise digital transformation. By publishing in-depth white papers and securing media coverage in business publications, Deloitte:

• Secured features in Harvard Business Review and Forbes

• Increased enterprise leads for digital transformation consulting

• Strengthened its authority in the technology consulting space

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After experiencing a data breach, Monzo Bank turned a potential PR disaster into a Digital PR success through transparent communication and SEO-optimized crisis management. By proactively engaging the media, optimizing search results, and reinforcing its security measures, Monzo:

• Earned authoritative backlinks from major news sites like BBC and The Guardian

• Improved customer trust and sentiment despite the security issue

• Maintained strong search rankings and brand credibility

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Gymshark used a Digital PR strategy combining influencer partnerships with press outreach to establish itself as a leading fitness apparel brand. By leveraging social media influencers and securing coverage in top publications, Gymshark:

• Generated millions of social media impressions

• Secured features in GQ, Men’s Health, and Forbes

• Increased brand search volume by 300%

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Stripe leveraged Digital PR to position itself as the go-to fintech solution for developers. By investing in developer-led content, media outreach, and SEO-driven thought leadership, Stripe:

• Earned features in TechCrunch, Wired, and Forbes

• Boosted organic traffic and API adoption

• Strengthened its market position as a leader in online payments

Read the full case study on Stripe’s Digital PR success →