DigiResearch has developed a proprietary algorithm that utilizes digital signals to measure the credibility and trustworthiness of each of our Surveys. We use this algorithm to build our Recommendability Rating, an assessment of how recommendable a service provider is in comparison to other service providers. It is derived from a variety of data points that are designed to help business owners find a partner that is the best fit for them, and one they can trust. A service provider’s Recommendability Rating helps guide us in ranking and recommending the top service providers by service area in each local market and nationally, providing business with a trusted resource when selecting a partner.
Digiresearch measures signals on how prominently a service provider is ranked in search engines and independent reviews which is a good indicator of overall authority and domain expertise. To this end, Digiresearch is tracking over 56,000 industry keywords to determine which providers are doing a great job in their industry and geographic region, especially in South Africa