# Privacy Policy for DharamMarg
Effective Date: October 13, 2025
## Introduction
Welcome to DharamMarg ("we," "us," or "our"). This Privacy Policy explains how ark ("the developer") collects, uses, and discloses information from users of the DharamMarg mobile application (the "App"). We are committed to protecting your privacy and handling your data in an open and transparent manner.
By using our App, you agree to the collection and use of information in accordance with this policy.
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## Information We Collect
We collect different types of information for various purposes to provide and improve our App for you.
### Information You Provide to Us
DharamMarg does not require you to create an account or provide personal information to use the App. However, we may store certain preferences locally on your device:
* **Favorites:** Wallpapers you mark as favorites are stored locally on your device.
* **Preferences:** Your theme preferences (light/dark mode) and language settings are stored locally.
### Information Collected Automatically
While you use our App, we may collect certain information automatically through third-party services, including:
* **Usage and Analytics Data:** We collect information about your interaction with the App, such as the wallpapers you view, categories you browse, and features you use. This helps us understand user behavior and improve the App.
* **Crash and Performance Data:** If the App crashes or encounters an error, we collect diagnostic information to identify and fix bugs. This includes data on app performance and stability.
* **Device Information:** We collect information about your mobile device, such as the device model, operating system version, unique device identifiers, and screen resolution.
* **IP Address:** Your IP address may be collected by our third-party services to enable them to function correctly (e.g., for analytics, diagnostics, and content delivery).
* **Advertising Data:** To display relevant advertisements, our advertising partners may collect information such as your advertising ID, device type, and general location (country/region level).
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## How We Use Your Information
We use the collected data for the following purposes:
* To provide and maintain the core functionality of the App, including displaying wallpapers and enabling wallpaper downloads and setting.
* To remember your preferences, such as favorite wallpapers, theme settings, and language choices.
* To monitor the performance of our App, diagnose and fix crashes, and improve its stability and features.
* To understand how our users interact with the App to enhance the user experience.
* To display advertisements that help support the free version of our App.
* To comply with legal obligations and protect our rights.
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## Third-Party Services
We use third-party services to operate and improve our App. These services have their own privacy policies and may collect your data independently.
* **Google AdMob:** We use Google AdMob to display advertisements in the App. AdMob may collect information such as your advertising ID, device information, and general location to show relevant ads. AdMob also uses cookies and similar technologies.
You can review Google's Privacy Policy here: [https://policies.google.com/privacy](https://policies.google.com/privacy)
You can opt out of personalized advertising by adjusting your device settings (see "Your Choices" section below).
* **Google Analytics for Firebase (if applicable):** We may use Firebase Analytics to understand user engagement and app usage patterns.
You can review Google's Privacy Policy here: [https://policies.google.com/privacy](https://policies.google.com/privacy)
* **Firebase Crashlytics (if applicable):** We may use Firebase Crashlytics to identify and analyze app crashes and errors.
You can review Google's Privacy Policy here: [https://policies.google.com/privacy](https://policies.google.com/privacy)
* **Pexels API:** We use the Pexels API to source high-quality wallpapers for the App. When you browse or download wallpapers, requests are made to Pexels servers, which may log your IP address and usage data.
You can review Pexels' Privacy Policy here: [https://www.pexels.com/privacy-policy/](https://www.pexels.com/privacy-policy/)
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## Advertising
DharamMarg is supported by advertising. We work with Google AdMob to display ads in the App. These ads help us keep the App free for all users.
**How Advertising Works:**
* AdMob and its advertising partners may collect and use information about your device and app usage to show you relevant ads.
* This may include your advertising ID, device type, operating system, and approximate location.
* Ads may be personalized based on your interests or may be non-personalized.
**Your Choices:**
* **Android Users:** You can opt out of personalized advertising by going to Settings > Google > Ads and enabling "Opt out of Ads Personalization."
* **iOS Users:** You can limit ad tracking by going to Settings > Privacy > Tracking and disabling "Allow Apps to Request to Track" or Settings > Privacy > Apple Advertising and enabling "Limit Ad Tracking."
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## Data Storage and Security
* **Local Storage:** Your favorites, theme preferences, and language settings are stored locally on your device and are not transmitted to our servers.
* **Security:** The security of your data is important to us. We use commercially acceptable means to protect your information. However, please remember that no method of transmission over the internet or method of electronic storage is 100% secure.
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## Data Retention
* **Local Data:** Data stored locally on your device (favorites, preferences) remains on your device until you uninstall the App or clear its data.
* **Analytics and Crash Data:** Data collected by third-party services is retained according to their respective privacy policies and retention schedules.
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## User Rights
* **Access and Deletion:** Since most data is stored locally on your device, you can clear this data by uninstalling the App or clearing the App's data through your device settings.
* **Opt-Out of Analytics:** You can opt out of analytics tracking through your device settings or by contacting us directly.
* **Advertising Choices:** You can opt out of personalized advertising as described in the "Advertising" section above.
If you have questions about your data or wish to exercise your rights, please contact us at **panicquantum@gmail.com**.
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## International Users
Your information may be transferred to and processed in countries other than your own. These countries may have different data protection laws than your country. By using the App, you consent to the transfer of your information to these countries.
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## Children's Privacy
Our App is not intended for use by anyone under the age of 13. We do not knowingly collect personally identifiable information from children under 13. If we become aware that we have collected Personal Data from a child under 13 without verification of parental consent, we take steps to remove that information.
If you are a parent or guardian and you are aware that your child has provided us with personal information, please contact us so we can take necessary action.
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## Changes to This Privacy Policy
We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy within the App or on our store listing. You are advised to review this Privacy Policy periodically for any changes.
Changes to this Privacy Policy are effective when they are posted on this page.
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## Your Consent
By using the App, you consent to our Privacy Policy and agree to its terms.
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## Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:
* **Developer:** ark
* **Email:** panicquantum@gmail.com
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## Additional Information for Specific Jurisdictions
### California Privacy Rights (CCPA)
If you are a California resident, you have the right to:
* Know what personal information is collected about you
* Know if your personal information is sold or disclosed and to whom
* Opt out of the sale of your personal information
* Access your personal information
* Request deletion of your personal information
To exercise these rights, please contact us at panicquantum@gmail.com.
### European Economic Area (EEA) Users (GDPR)
If you are located in the EEA, you have certain rights under the General Data Protection Regulation (GDPR), including:
* The right to access your personal data
* The right to rectify inaccurate data
* The right to erasure ("right to be forgotten")
* The right to restrict processing
* The right to data portability
* The right to object to processing
To exercise these rights, please contact us at panicquantum@gmail.com.
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## Third-Party Links
Our App may contain links to third-party websites or services (such as Pexels). We are not responsible for the privacy practices of these third parties. We encourage you to review the privacy policies of any third-party sites you visit.
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Thank you for using DharamMarg!